Hover Domains Review: Pros & Cons of Hover Domains as Domain Registrar

Hover Domains Review

Hover Domains is a domain registrar founded in 2009 as an offshoot of Tucows Inc. (the second largest ICANN accredited domain registrar online). Hover’s M.O. is that they stick to what they know, and that’s domains.

But let’s be honest, you probably only know them from their podcast ads on shows like Hello Internet and 99% Invisible. While Grey and Roman might plug them – you want to know how they actually stack up.

Well – this domain registrar deals solely with buying, managing, and transferring domains on their platform. They do offer email services, but do not offer other complementary products such as hosting, website builders, etc.

Check out Hover’s products & pricing here.

It’s important to remember that a domain is not a website. It’s not an email, an app, or any other service. It’s simply your online address. It helps people locate where you are. If you want to setup a website, you’ll still need to get hosting or a website builder / ecommerce provider that provides hosting (which Hover does not provide).

I’ll dive deeper into this in the pros and cons, but it’s an important distinction to make up front, because it helps us understand what Hover’s goal is. They’re not about being an all-in-one solution — quite the opposite, actually. Their focus is on on simplicity. They’re all about getting you your domain and letting you use it wherever you need it through app integrations.

How does Hover stack up against other domain registrars? Here’s our review of Hover Domains as a domain registrar with pros and cons.

Disclosure – I receive customer referral fees from companies mentioned on this website. All data & opinions are based on my professional experience as a paying customer or consultant to a paying customer.

Pros of Hover Domains

Interface

Hover’s interface is about as user-friendly as it gets. It’s clean, simple, and easy to navigate. The domain search is the most prominent thing on the homepage, making it clear exactly where to go to get started.

Hover Interface

Once you search for a domain, you’re given a clean list with an exact match and other recommendations. Hover offers a ton of top level domain options (more on that in a minute), and gives an easy way to navigate through them with different filter categories.

Hover Domain Search Results
The checkout process itself is simple as well. It took me four easy steps to get my domain from my cart to my dashboard. For a domain registrar that prides itself on simplicity, Hover definitely delivers.

Variety of TLDs

Now that ICANN allows more TLDs outside of generic .com/.net/.org, website owners have to make sure their domain registrar has all the ones they want (especially if you’re buying in bulk). Hover has a ton of TLD options that go beyond generic domains, which are broken down by categories to make finding the perfect match easier.

Hover TLDs categorized

Hover also offers a ton of country-specific domains for international use, making it a great choice if you need to buy up domains for various countries/regions or even cities.

Hover TLDs Countries
Transparent Pricing

Domain registrars use a whole host of pricing types, from cheap upfront pricing with high renewal rates to expensive with cheap renewals.

Hover is fairly straightforward with their pricing. Their table breaks down pricing for purchase, renewal, and transfer for all of their TLD types. Their rates include WHOIS privacy protection, which means that your personal details like name, address, and contact information are protected from spammers, marketers, and others who may do a WHOIS lookup. The prices do not include ICANN fees however, which means you’ll need to add an additional $0.18 on to your purchase (more on that in the cons).

Hover Pricing
Hover also offers discounts on renewal rates when you have 10 or more domains registered with them. You can see how the pricing breaks down for the domain ranges in their pricing table.

Hover Pricing Bulk Savings

“Real Person” Support

While I haven’t had to contact support, Hover is well known for their excellent customer service. They claim to be fellow haters of the phone tree, and as such, don’t use automated systems. Whether you’re calling in, emailing, or live chatting, you’re connected to a person.

Hover Support Mentality

In terms of coverage, Hover offers a pretty robust schedule. You can contact them weekdays (8:00 AM – 11:00 PM ET) and weekends (8:00 AM – 8:00 PM ET) via email, phone, or live chat.

Their “Need Help” tab also follows you throughout the site and offers frequently asked questions and answers, as well as a link to their live chat and additional support information.

Hover Support Options

Integrations

Although Hover focuses solely on domain registering and managing (and email), it does offer a plethora off apps you can easily integrate your domain with, from website builders like Squarespace to ecommerce platforms like Shopify.

Hover Integrations
Aside from the integration options, the actual process of integrating your domain is fairly straightforward. Hover provides step-by-step instructions for each app, making it easy for even the least tech-experienced website owners. They’ll even handle some of the work for you (like adding your DNS records to connect your domain with your website platform).

Hover App Integration Instructions

Data Protection

One of the main things that stood out to me while registering a domain with Hover was how far they went to protect my data. There’s nothing worse than registering a domain and getting tons of spam emails immediately afterward (or getting retargeted by ads left and right). WHOIS privacy protects this somewhat, but Hover goes a step beyond during the checkout process by allowing you to select how your data is shared. I also received an email after purchasing my domain prompting me to set my data use consent preferences.

Hover Data Use Email

Cons of Hover Domains

Lacking Complementary Products

Hover’s focus on only domains is a pro, but it’s also a con.

There are several products that almost always go with a domain. If you want to make your site secure with SSL, you’ll need an SSL certificate associated with the domain. You can buy it separately from a third party, but from my experience, managing it with your domain is simpler.

When it comes to hosting, I like to separate my domains and hosting, but many owners prefer that their hosting and domains get bundled into one (even if it’s not ideal from a performance perspective).

NameCheap has competitive hosting; GoDaddy offers affordable managed WordPress hosting with domains. And most hosting companies offer domain registration (or even free domains) with hosting purchase (such as InMotion or Bluehost).

Those kind of products simply aren’t available with Hover. You can purchase domain email (AKA match your domain name to an email address (or several), but if you’re looking for the convenience of having your hosting and website builder all in one platform, you’re out of luck.

Pricing

While Hover offers straightforward pricing (which is a pro), the con is that they tend to be pricier than other registrars — and this is the largest con going against them as a domain registrar.

If you want to compare prices, let’s look at NameCheap vs. Hover. You can get a .com domain on NameCheap for $10.98 (plus the $0.18 ICANN fee), which then renews at $12.98. With Hover, that same .com domain will cost you $12.99 and renews at $14.99.

The pricing discrepancy gets even larger when you get into other specialty TLDs. See the comparison for this .condos domain between Hover and NameCheap.

If you’re looking to save money on a domain purchase or renewal and don’t mind the upselling/cross selling that typically comes with those registrars, there are better choices out there for you than Hover.

If you don’t mind spending a bit more for a domain registrar that’s straightforward and keeps their cross selling and upselling out of it, Hover isn’t a bad choice – but you need to fully factor in your costs.

Next Steps

If you…

  • Want a very simple domain buying and integration experience
  • Need a registrar that offers plenty of support
  • Want to keep your email and your domain with the same provider
  • Don’t need complementary products (besides email)

… Hover Domains could be a good fit for you.

However, if you’re…

  • More experienced in getting online
  • Looking to save on domains (especially specialty TLDs)
  • Want to keep your hosting and domains in the same place

… there are better options out there for you (I mostly use NameCheap). You can take my domain registrar quiz to help you narrow down which might be best for your needs.

Hover Domains

Hover Domains is a domain registrar founded in 2009 as an offshoot of Tucows Inc. (the second largest ICANN accredited domain registrar online). This domain registrar deals solely with buying, managing, and transferring domains on their platform (they also offer email services, but no other complementary products).
Hover Domains Review
Date Published: 08/08/2018
Simple, straightforward domain purchasing process with solid support and easy integration with a wide variety of apps. Pricier than other registrars and no complementary products aside from email.
3 / 5 stars

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iwantmyname Review: Pros & Cons of iwantmyname as Domain Registrar

iwantmyname Review

iwantmyname is a New Zealand-based domain registrar company focused solely on domain registration and management. The company, which was founded by employees from several ICANN accredited domain registrars, has been around since 2008 and prides itself on its simplicity, transparency, and ethics.

iwantmyname believes in making the domain buying, managing, and transferring process transparent and simple. They’re big on company values (like transparency) and give off the “good guy” of domain registrars vibe.

Check out iwantmyname’s plans & pricing.

So, how does this domain registrar stack up against the rest? Here’s my experience so far and my full iwantmyname review with pros & cons…

Before we dive too far into the pros and cons, there are a few things to keep in mind:

First, iwantmyname is strictly a domain registrar. They allow you to buy, register, and manage domain names. They do not offer complementary services such as hosting. We’ll dive deeper into this in the pros and cons, but it’s an important distinction to make upfront, because it helps us understand iwantmyname’s goal. They’re solely focused on “getting online” easy for small and/or less tech-y businesses — and the first step to getting online is getting a domain name.

Second, it’s important to remember that a domain is not a website. It’s not an email, an app, or any other service. It’s simply your online address. It helps people locate where you are. If you want to setup a website, you’ll still need to get hosting or a website builder / ecommerce provider that provides hosting.

Third, a disclosure that ShivarWeb receives customer referral fees from many companies mentioned on this website. All data & opinions are based on experiences as a paying customer and professional judgement.

All that said – let’s look at the pros & cons of using iwantmyname as your domain registrar.

Pros of iwantmyname

Interface/Backend

iwantmyname promises simplicity, and simplicity is what you get. You’ll notice as soon as you go to their website that it’s so plain, it’s almost bland — which for a domain registrar, is fine.

I don’t need the design to be pretty… I need it to be functional. It should be easy to find exactly what I’m looking for, and iwantmyname’s interface accomplishes that. It’s basic and directs me right to where I need to go.

iwantmyname interface

The design has no upsells, cross sells, or visual clutter. In fact, iwantmyname prides themselves on no upselling and/or cross selling. It’s refreshing when compared to the typical onslaught of direct response offers from most domain and hosting companies. To buy your domain, you’ll follow a simple three-step checkout process that requires absolutely no “online savviness” to complete.

Transparent pricing

iwantmyname gives standard pricing per domain extension. And while their pricing is on the more expensive side (more on that in the cons), there are no setup costs, ICANN fees, or any other hidden chargers. Your domain renews automatically at the same rate every year, and you won’t be bombarded by upsells or cross sells upon checking out.

In short, what you see is what you get.

Tons of TLDs

Given iwantmyname is a global domain registrar, the company offers a plethora of top level domains (TLDs). If you’re looking for a unique domain like .kitchen or .academy, iwantmyname’s got you covered.

iwantmyname tld options

What’s great about this registrar’s selection of TLDs though is the country specific domains. Not all domain registrars offer TLDs outside of the US-only generic options. If you want to build an international presence, you’ll have a lot of availability and options with iwantmyname.

iwantmyname tld uk

Integrations

Although iwantmyname focuses solely on domain registering and managing, it does offer a plethora off apps you can easily integrate your domain with, from website builders like Squarespace to ecommerce platforms like Shopify to email providers like G Suite.

iwantmyname integrations

Not only are there are ton of integration options, but the actual integration process is incredibly simple. You don’t need any tech experience to connect your domain to these apps and services. In fact, to connect a domain to G Suite, it takes just a few clicks.

iwantmyname G Suite integration

Transfer process

Despite the ICANN process being standardized, some domain registrars make transferring your domain hell. This isn’t the case with iwantmyname.

iwantmyname transfer process

I haven’t personally transferred a domain with them, but the process looks incredibly straightforward. All you’ll need to do is unlock your domain and note the authorization code, then follow the steps your new registrar provides

Simplicity

All of iwantmyname’s pros can really be summed up in one major pro: simplicity. From the domain search to the process for updating nameserves (it’s one click), everything is straightfoward and tailored to those who need to get up and running quickly without a ton of technical experience.

It helps that iwantmyname takes such a strong interest in transparency, too. Their values definitely translate to how they do business and have designed their platform, making it a refreshingly transparent process with little confusion or convulsion.

Cons of iwantmyname

Support

iwantmyname’s interface and model is focused on eliminating any possible need for customer support. It’s simple, straightforward, and tailored toward individuals who need no tech experience to get a domain. That said — things happen. And when things happen, you need support.

I’ve never had to use iwantmyname’s support, however, their options are pretty limited. They only offer email support (they explain why here… small organization + flat rate salary + being people-centric). They do claim to have 23 of the 24 hours of the day covered Tuesday-Friday and acknowledge the holes their working on, but when you’re in a bind, it’s nice to know you have immediate access to someone… and that might not always be the case here.

Pricing

While iwantmyname’s transparent pricing structure is great (no fees, no upsells, and no change in rate upon annual renewal), the con is that their domains get pricey — especially for TLDs outside of the basics (like .com, .org, etc.).

iwantmyname pricing

There also aren’t any discounts for bundling domains, so if you’re looking to buy in bulk, you may want to look elsewhere.

No Complementary Products

iwantmyname’s focus on only domains is a pro, but it’s also a con.

There are several products that almost always go with a domain. If you want to make your site secure with SSL, you’ll need an SSL certificate associated with the domain. You can buy it separately from a third party, but from my experience, managing it with your domain is simpler.

When it comes to hosting, I like to separate my domains and hosting, but many owners prefer that their hosting and domains get bundled into one (even if it’s not ideal from a performance perspective).

NameCheap has competitive hosting; GoDaddy offers alright WordPress hosting with domains. And most hosting companies offer domain registration (or even free domains) with hosting purchase (such as InMotion or Bluehost).

Those kind of products simply aren’t available with iwantmyname. They make recommendations, but if you’re looking for the convenience of having it all in one place and not having to figure it out for yourself, you’re out of luck.

Next Steps

If you’re looking to….

  • Registrar for generic domains
  • Get up and running online ASAP without needing a ton of tech experience
  • Buy from or transfer your domain to a company who values transparency
  • Don’t need to buy a bunch of domains in bulk

…. then iwantmyname is an excellent choice for you. If that doesn’t sound like you, you can use this quiz to help you find which domain registrar would be the right fit for your business needs.

iwantmyname

iwantmyname is a New Zealand-based domain registrar company focused solely on purchasing and managing domains. It promises simplicity and transparency for global customers.
iwantmyname Review
Date Published: 08/08/2018
A bit pricier than rivals, but a solid product for those who want an easy domain-buying experience. Clean, simple, and zero tech experience necessary, but lacks complementary products.
4 / 5 stars

 

The post iwantmyname Review: Pros & Cons of iwantmyname as Domain Registrar appeared first on ShivarWeb.

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How To Advertise On Pinterest Effectively

How to Advertise on Pinterest Effectively

Pinterest was launched in 2010 and has grown to at least 200 monthly active users in 2017. The social sharing platform is designed to help people discover information on the internet. Therefore, just creating an account on Pinterest can draw viewers to your brand.

Pinning content from your own website puts it in front of a new audience. Even pinning other people’s content can draw followers to your Pinterest account. You can get more data from your account. Optimizing the SEO of your Pinterest boards can boost their organic search rankings in Google. All of these strategies are free.

The platform began experimenting with monetizing certain pins in 2014, initiating an effective way for companies to advertise. Nowadays, advertisers can create Promoted Pins, which show up alongside all of the other pins on the page. In this image, you can see that the pin that says “Get 500% more traffic” indicates that it’s promoted by Pinterest in the description below it:

In this case, Pinterest is using its platform to advertise tips for businesses. It’s always encouraging to see a company using its own advertising services. That’s one way to know that the system works.

What Is Pinterest?

First, let’s discuss Pinterest and how it works. Some people say that Pinterest is a social network. Others refer to it as a search engine. Through Pinterest, you create a profile and then “pin” visual content onto different “boards.”

It’s like a collection of virtual bulletin boards. Instead of cutting out paper images from magazines, though, you save images that you find on the internet. You can write a description or include a link with those images so that you can refer back to the website from which they came.

You can create several boards and label them however you’d like. Most people set up boards for different categories. For example, you might have boards that are labeled:

  • Home décor
  • Fun summer activities
  • Dessert recipes
  • Knitting and crochet
  • Boho style

If you’re looking for inspiration for a project, a shopping venture or content that falls in line with your interests, you can search for it on Pinterest. Your search results appear as visual pins with short descriptions underneath them. This is what came up when we searched for “watercolor tutorials”:

To find out more about each search result, you can click on it. From here, you can see the full description, the URL from which the image came, when it was published and any comments that other users have left.

Here’s where things get social. You can leave a comment or ask a question. You can also follow the original poster’s account. Therefore, simply pinning items that interest you can drive traffic back to your Pinterest page and potentially to your website.

Emarketer says that there are 2 billion monthly searches on Pinterest. The platform drives about 5 percent of referral traffic to websites.

When you log onto Pinterest, you’ll see your feed, which shows the pins that the platform thinks that you’ll be interested in. You might see pins from people you follow or a combination of content that you might care about, based on other items that you’ve pinned.

However, Pinterest prefers to show content from trusted sources in users’ feeds. Therefore, if you’re using Pinterest for your business without advertising, you need to make sure that you pin high-quality content and that your pins are receiving engagement in the form of click-throughs, saves and comments.

Why Pinterest Advertising Works

While Facebook is the largest social media platform, Pinterest is competitive with Instagram, LinkedIn, Reddit, and Twitter, according to Pew Research. Twenty-six percent of all American adults use Pinterest, and most of them are women. Pinterest reports that 40 percent of people who actively pin have a household income of at least $100K. If you sell products targeted toward women who want to shop, you’re in the right place.

Here are some other statistics about Pinterest users and their purchasing power:

  • Millenials use Pinterest as much as Instagram.
  • People who use Pinterest are ready to make a purchase.
  • 93% of active pinners use the platform to plan future purchases.
  • 73% of pinners say that brand content makes the platform more useful.
  • 61% of pinners have bought something after viewing a promoted pin.
  • 75% of saved pins are initiated by businesses.
  • People who use Pinterest spend 29% more on retail than non-users.

People search the platform for information that they can use to fuel upcoming purchases for things like home renovations, weddings, parties, vacations or having a baby. This is the place where people are looking for new information, ideas and brands. If you can provide these new ideas, you can make connections with a new audience.

Pinterest advertising looks natural. It fits into place with the other pins in your feed, and it doesn’t detract from or interrupt the user experience. Promoting your pins puts you in front of a receptive audience who is looking for products and ideas that will help them make their next move.

Types Of Pinterest Advertising

There are several types of Pinterest ads, including:

  • Promoted pins
  • Promoted video pins
  • One-tap pins
  • Promoted app pins
  • Cinematic pins

Promoted pins look just like a regular pin, except that they have the word “Promoted” at the bottom of the pin. Businesses pay Pinterest to give these priority over non-promoted pins. Once someone saves your promoted pin, it’s considered an organic find, and that person will no longer see the word “Promoted.” Other people who follow these pinners may find and save these pins, bringing you added traffic for free.

If your promoted pin contains a video, it will appear in search results, news feeds and a “More Like This” section that comes up below a clicked pin and shows similar content. The video will play automatically.

One-tap pins bypass the close-up image and “more details” page that normally shows up when you click on a pin in your feed. When a user clicks on these ads, they go straight to a landing page that you designate. You might think that this is a great way to get your audience in your lap, but some users are surprised by the change in the normal process and click off of your website quickly to get back to Pinterest.

If you are promoting an app, you can use a promoted app ad to get people to install it. The ad will include an app icon and install button so that users don’t have to leave Pinterest to sign up for your app.

Cinematic pins contain animation that moves when a user scrolls. This captures users’ attention and makes them feel like they’re in control without missing the end of the video.

5 Things To Do Before Advertising On Pinterest

Paying to promote pins can be an effective marketing strategy. However, there are a few steps that you should take before you set up your first advertisement on Pinterest.

1. Register For A Business Account

If you haven’t used Pinterest before, you’ll need to create a new account. It’s free to set up, and it takes less than a minute. Start by going to Pinterest’s Business Account page and clicking “Sign Up.”

Enter your email address, password and business name, select your business category from the drop-down menu and click “Create account.”

Follow the next steps, which are self-explanatory. These include selecting your language and country, adding your website URL and picking at least five categories in which you’re interested.

If you already have a Pinterest account, log in and click on Settings. It will say “Business Account Basics” on the top left if it’s a business account. If it’s a personal account, you can convert it to a business account by going to this link.

2. Claim Your Website

When you set up your business account, you should have added your business website URL to your profile. If you didn’t do that yet, go to your settings by clicking on the profile image on the top right when you’re logged into your account. Scroll down until you see the “Claim Website” section.

After you claim your website, you can utilize features such as:

  • Website analytics – Track traffic to pins from your site.
  • Featured logo – Add your profile picture to any content that’s pinned from your site.
  • Early access to tools – Be the first to hear about new business tools that Pinterest rolls out.

To claim your website, you’ll need to either add a bit of code to the <head> section of your website’s index.html file or download a file from Pinterest and upload it to your site’s root directory. After you do that, you can submit your website to Pinterest for review.

3. Install A Conversion Tag

You can add another Pinterest code to every page that you want to track on your website. The code is the same for every page, but you can use it to retarget people who have visited specific pages on your website.

To do this, click on “Ads” on the top left of your account, and then select “Conversion Tracking.”

Choose “Generate Pinterest Tag.” You’ll get code that you can insert between the <head> and </head> elements in the HTML of every page on your website for which you want to track visitors.

4. Upload Your List

If you have amassed a list for your newsletter, you can upload it to Pinterest so that you can target the same users with your Pinterest ads**. Just create a .csv file with the email addresses that you’ve collected over the years. Log into your Pinterest account.

**If you go this route – you need to have your audience’s consent. If you are in the EU, because it’s the law. If you are outside the EU, because you need to be cool, not creepy.

Click on Ads > Audiences.

Then, click on “Create Audience.” Choose “A list of customers that you upload” from the window that appears. Name your audience, and include the date so that you can update it a few months from now.

Pinterest will match up the email addresses from your list with those of its users so that you can show ads to the same people. In the future, you can also create “an actalike audience that behaves similarly to the one you already have.” This will choose people with similar demographics and interests as the people on your email list.

5. Pin Some Content

You can’t promote a pin unless you’ve pinned it publicly. Therefore, if you have created a new Pinterest account in hopes of setting up some ads, you should take some time to create boards and pin content for free before you put money into it.

Make sure that all of your pins contain high-quality images. The visuals are going to grab people’s attention before anything else. Therefore, they need to be top-notch.

Vertical Pins

Pinterest displays images vertically. Therefore, you need to use the correct aspect ratio to get the most out of your pins’ appearance. For years, Pinterest has claimed that a 2:3 aspect ratio is ideal. However, some pinners said that posts with these dimensions didn’t perform well. Some people even created extra-long posts to capture people’s attention.

As of June 2018, however, Pinterest said that those “giraffe pins” may be cropped and won’t show up as frequently in people’s feeds. The ideal aspect ratio is 600 pixels wide by 900 pixels high (720 x 1080 works well too). Square images look good, and they are easy to import from Instagram.

An aspect ratio of 600 x 1260 (with 1260 being the height in pixels) won’t be cropped. Anything taller will.

If you’re creating long giraffe pins, make sure that they add value. Infographics and step-by-step tutorials are ideal for these space-hogging pins.

Rich Pins

Creating Rich Pins can help people learn more about your products. Rich pins contain additional information, including:

  • App – Takes viewers to the app store for download
  • Article – Includes a headline, author and story description
  • Product – Includes pricing, availability and purchase location
  • Recipe – Includes title, ingredients, cooking times, serving information and ratings

By adding the metadata directly to the pin, brands can increase engagement. Picture a recipe that contains a gorgeous picture of the food that you’re eating with the recipe itself below it. The pins pull from the metadata on your website.

Creating Rich Pins is a two-step process. First, you must add metadata to the articles, products and recipes on your site. If you have a WordPress site, you can do this easily with a plugin like Yoast. Then, you need to verify your Rich Pins with Pinterest. Once you validate one URL with a Rich Pin on your site, you’re all set. You don’t need to validate all of the URLs with Rich Pins.

Buyable Pins

Pinterest rolled out Buyable Pins in 2015 to make it easier for its audience to shop directly from a pin. These pins list the price in blue and contain a Buy It button so that people can make a purchase right from the app. When someone clicks Buy It, they go directly to the checkout, where they can pay with a credit card or Apple Pay.

If you’re a retailer or sell your own products, you’ll need to have a Shopify store that’s linked with the Pinterest sales channel to take advantage of Buyable Pins. As long as you point a pin’s URL to the product detail page on your Shopify store, it will activate as shoppable.

Pinterest automatically matches your product feed with your pins and generates Buyable Pins for any products that you have already pinned. For any other product, you should create pins from scratch. These can include additional images so that more people can discover your products.

Buyable Pins are similar to Rich Pins in that they display additional information. Rich Pins, however, don’t send you to the checkout when you click on them.

How To Set Up A Pinterest Ad

If you’ve decided to spend money on advertising, you might wonder how to advertise on Pinterest. This is a step-by-step tutorial that teaches you how to do it.

1. Create The Ad

When you’re ready to start advertising, click on the + sign that appears toward the top right, and then select “Create Ad.”

This brings you to your Ads Manager, where you can create your campaign.

2. Set Your Goals

You’ll begin by selecting your campaign objective.

Then, you’ll enter your campaign details. You’ll have to come up with a name for your campaign if it’s new, or you can select an existing campaign from the drop-down menu. You’ll also designate your daily and lifetime budget for the campaign here.

Then, decide on your campaign placement, which includes whether you want to make your ads one-tap. This feature can’t be edited once your campaign starts running.

If you’re creating an app install ad, you will have the option to select whether to optimize the campaign for completed installs or visits to the app download page. Both are charged on a cost-per-click basis. Pinterest also has direct integrations with mobile measurement partners, or MMPs, which help you track the install performance.

Finally, click “Create campaign and continue.”

3. Set Up An Ad Group

An ad group is a set of promoted pins that fall under the same campaign. You can have multiple ad groups for one campaign, which means that you will have a separate budget for your ad groups than you do for the campaign as a whole.

Understanding Ad Groups

Each ad group can have multiple promoted pins within it. You can assign different budgets and targets to each ad group, though. Therefore, you can use ad groups to set up unique budgets for different marketing areas, such as regions, demographics or products. You can also use ad groups to test the design, placement and objectives of your advertisements without building separate campaigns.

For example, you could create separate ad groups with maximum daily budgets to target:

  • Your email list
  • People who have visited related pages on your website
  • Actalike audiences

To keep everything straight, you should name your ad group based on its organizational structure, such as who you’re targeting or what promoted pins are showing up within that group.

4. Create A Target Audience

On the ad group page, you’ll be asked to create a target audience. This helps you get your ads in front of the right people. You can target viewers based on the following criteria:

You’ll need to give this audience a name and description. If you choose to retarget people who have visited your website, you’ll have to create a Pinterest tag to track them. If you choose to target individuals from an email list, you’ll be asked to upload the list.

You’ll be able to further clarify your audience by interests, such as boards and pins that they’ve interacted with in the past, keywords, languages, locations, devices and genders.

5. Create Your Maximum CPC Bid

On the page where you create your ad group, you’ll be asked to set a maximum CPC bid. This is the maximum amount that you want to pay per audience action, whether that’s impressions, clicks, engagement or app download. You won’t be charged the full bid unless it’s necessary to beat out the next-highest bidder.

6. Select Your Promoted Pin

Now, you can select the pin that you want to promote. You can only choose from items that you’ve publicly pinned. The pin doesn’t have to be one that you have initiated through your own website, although it would probably be a good idea to use an image that you’ve created.

Next, you’ll give the promoted pin a name (optional) and set the URL of the landing page that you want visitors to end up on when they click on it.

Consider the URL carefully. Ideally, you’ll send people who click on your ad to a page dedicated to your Pinterest audience. The landing page should have something to do with the pin that led people to it. If you’ve added Pinterest tag code to your website, you’ll be able to track the success of each promoted pin.

Click “Promote Pin” when you’re finished. The ad will go to Pinterest for review, which can take 24 hours. At this time, add your billing details so that you can pay for your ad once it’s approved.

The Quick Way To Promote A Pin

Pinterest also provides a way to promote your pins in about 10 seconds. Go to your profile and hover over a pin that you want to advertise. Click on the Promote button.

A window will open up where you can add all of the promotional details, including the URL, daily budget, campaign duration, target audience and keywords.

Tips And Tricks For Optimizing Your Pinterest Advertising

Just putting yourself out there isn’t always enough to gain an audience. Instead of wasting your dollars by advertising blindly, follow this advice to get the most out of your budget.

Promote The Best Pins

You might wonder what pins to promote when you advertise on Pinterest. Those with strong visuals do best. Making multiple pins for the same product is a good idea. You can show different angles, styles and descriptions to pull in different customers. Adding your brand name or logo to the image improves credibility.

If you sell products, Pinterest says that photographing them in lifestyle shots is more effective than displaying the product on its own. For example, a fashion pin should show someone wearing the clothing in a real-world setting. Home décor pins do better when they concentrate on the product instead of people. Hair and beauty products get great engagement when the items are displayed against a plain, contrasting background.

Most experts recommend promoting pins that are already doing well. Even though you might figure that boosting a low-performing pin could help it get in front of your audience, promoting a high-performing pin is more likely to give you results. Wouldn’t you want to pay for results as opposed to a lackluster reception to your ad?

When you’re picking a pin in step 3 of the ad creation process, you have the option of choosing from all pins, 30-day most clicked pins or 30-day most saved pins. Use this to your advantage to promote your most engaging content.

Add Text To Your Pins

Even though Pinterest relies on photos, it doesn’t hurt to add a little text to your images. The text overlay should clarify what viewers are looking at without detracting from the design as a whole. The words shouldn’t detract from the aesthetic. A simple overlay works wonderfully.

Make sure that you’re using the description wisely too. A call-to-action helps users stay engaged. You can ask people a question or give an instruction, such as “Learn more” or “Buy now.” You might even try having your call-to-action say, “Pin this for later” to remove the urgent sales quality but encourage people to save your pin.

Consistently Monitor And Analyze Your Ads

It’s hard to predict what’s going to resonate with viewers. Pinterest is a visual platform, and some images may capture more attention than others. When you’re just starting out, test everything, including the:

  • Image
  • Description
  • Call-to-action
  • Keywords
  • Bids
  • Audiences

After doing this consistently for a while, you’ll begin to notice which combinations are more effective.

Focus Your Keywords

Although you’re allowed to include up to 150 keywords with a promoted pin, you don’t have to use all of them. If you’re all over the place, you won’t get many click-throughs. Think about the way that your audience interacts with Pinterest.

The keywords should match the way that your target audience uses the platform (similar to how you “theme” keywords for SEO). Make sure that the keywords are also consistent with the information in the pin and the landing page to which they’re directed.

Because Pinterest is a search engine, keywords are crucial to your pins’ visibility. Create your descriptions the way that you would create meta tags for a web page’s title and description. Using trending keywords earlier in the text will help your pins get noticed.

When you place pinnable images on your website, make sure that you include keywords in the alt text. Your boards should contain long-tail keywords. Use Pinterest Analytics to track which pins get the most impressions and experiment with the keywords that you use.

Add Value

The best practices for advertising on some other platforms involve using a call-to-action to send people to a lead page. However, people who search using Pinterest are looking for information. They might get annoyed if they come across your promoted pin, click on it to investigate it further and reach a page that simply asks them for their email address.

An effective way to use Pinterest for advertising is to send people to a landing page where they can explore what you offer. You can certainly include a lead generation form on this page, but don’t make it the only asset at that URL.

Group Boards

Group boards are sometimes referred to as shared, community, collaborative or contributor boards. Using them can lead to significant increases in traffic.

More than one person can add pins to a group board. Therefore, when anyone adds pins to the board, those pins may appear in the home feed of anyone who follows any of the board members. This exponentially increases your reach.

If you focus on sharing your own content to group boards, you’ll gain exposure for your brand. Keep the content relevant, however.

Because Pinterest rewards high-quality pins with exposure, make sure that you join the right group boards. Those that are targeted to a specific theme usually have more traction with an audience and get more engagement. Click on several of the pins on a group board that you’re thinking of joining to make sure that the links aren’t broken or redirect to a spammy or inappropriate site.

Pinterest is an opportune way to expose your brand to a new audience. The platform isn’t just used by crafty people, DIY-ers and foodies. Travel, fashion, design, hobbies, health and beauty, entertainment, accessories and sporting goods are commonly searched categories on Pinterest. Creating a business account for your brand is free, and you can play around with promoting your pins at a low cost to determine whether it works well for your business.

Next Steps

Pinterest holds a lot of opportunity for businesses of all sizes. It’s also straightforward and fairly risk-less to experiment there.

You’ll learn more from running a single experiment than any blog post – so go for it!

If you want to know other ways to use Pinterest for marketing, check out Nate’s post on Pinterest & SEO research in addition to Using Pinterest Analytics.

The post How To Advertise On Pinterest Effectively appeared first on ShivarWeb.

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Shopify VS 3dcart

If you’re looking into building an online store, you’ve probably seen mention online of both Shopify and 3dcart. Both of these are fully hosted SaaS (Software as a Service) solutions, and both boast usability and plentiful eCommerce features. These shopping carts call themselves all-in-one solutions, meaning that they will provide you with site hosting, web security, and customer support, all for one monthly fee.

Let’s start with a quick overview of each eCommerce platform:

Shopify VS 3dcart
Tie Pricing Tie
✓ Ease of Use
Features ✓
✓ Web Design
Tie Integrations & Add-Ons Tie
Payment Processing ✓
Tie Customer Service & Technical Support Tie
Tie Negative Reviews & Complaints Tie
Tie Positive Reviews & Testimonials Tie
Tie Final Verdict Tie
Read Review Read Review
Visit Site Visit Site

Shopify and 3dcart clearly offer their users a lot, but how do they stack up against each other? In this article, we’ll go over the price, features, and design editors of each solution. By the end of this article, you’ll have a clear idea of which software better fits your business.

Shopify is a Canadian eCommerce solution, which has grown since 2006 to host more than 600,000 stores worldwide. Shopify’s claim to fame is usability and affordability. Merchants at all stages will be able to access the software and use it to build a site to their liking.

Shopify’s downfall, however, is related to this usability. Because Shopify aims to provide easy-to-use features, they often fail to add more advanced functionality. Users have to add-on these advanced features with integrations and applications.

3dcart3dcart, on the other hand, is a feature-rich eCommerce solution that is built to serve merchants large and small. They offer a range of pricing options so that users can select a plan that fits their budget. 3dcart is a less popular solution than Shopify, currently hosting over 22,000 customers, but it is still a main player in the eCommerce industry.

However, 3dcart is not a perfect solution. While the platform is still relatively easy to learn, it is not quite as intuitive as Shopify. In addition, users often report that 3dcart’s customer support is not reliable.

Keep reading for more in-depth information on each of these platforms. Learn which software is best for you.

Don’t have time to read an entire review? Take a look at our top-rated eCommerce solutions for a few quick recommendations. Every option we present here offers excellent customer support, superb web templates, and easy-to-use software, all for a reasonable price.

Web-Hosted Or Licensed

Both services are web-hosted.

Hardware & Software Requirements

None. You’ll only need a computer, internet access, and an up-to-date web browser.

Pricing

Winner: Tie

Pricing plan for 3dcart and Shopify follow a similar model. Both are available as a monthly subscription in which price is based on features. Neither service requires you to sign a contract, although you can get a discount on your monthly rate if you commit for a year or more. What’s more, Shopify and 3dcart both offer enterprise-level platforms for users who need a higher level of support and capabilities.

Shopify’s plans are billed on a month-by-month basis. If you choose to sign on for one year, you can benefit from a 10% discount on your plan, and if you pay for two years, you’ll get a 20% discount.

One way in which Shopify’s pricing is different from many eCommerce platforms is that Shopify charges transaction fees. You will be charged these fees (0.5%-2.0% based on your plan) in addition to the processing fees that you’ll pay to your payment processor of choice. Shopify will waive these transaction fees if you use their in-house payments solution, Shopify Payments. You will still have to pay processing fees to Shopify Payments, but you won’t be charged the additional transaction fee.

Here’s a quick overview of plans:

  • Shopify Lite Plan (No Online Store Included): $9/month
    • Transaction Fee: 2.0%
  • Basic Shopify Plan: $29/Month
    • Transaction Fee: 2.0%
    • Two Staff Accounts (In Addition To The Owner’s Account)
  • Shopify Plan: $79/Month
    • Transaction Fee: 1.0%
    • Five Staff Accounts (In Addition To The Owner’s Account)
  • Advanced Shopify Plan: $299/Month
    • Transaction Fee: 0.5%
    • Fifteen Staff Accounts (In Addition To The Owner’s Account)

With 3dcart, you’ll be billed monthly. However, if you pay in advance for a full year on the platform, you’ll receive a 10% discount. Keep in mind that 3dcart does not allow refunds, so be sure 3dcart is the right software for you before you commit for a year.

All of 3dcart’s regular plans (excluding the Startup Plan) come with unlimited products and bandwidth, free domain registration, API connectivity, and 24/7 phone support.

  • Startup Plan: $19/Month
    • 1 Staff User
    • 100 Products
    • Sell Up To $10K/Year
  • Basic: $29/Month
    • 2 Staff Users
    • Unlimited Products & Bandwidth
  • Plus: $79/Month
    • 5 Staff Users
  • Pro: $229/Month
    • 15 Staff Users

Pricing for 3dcart and Shopify is very similar. Your choice will depend on how many staff users your business needs and how Shopify’s transaction fees would affect you. For our comparison, we’ll call this a tie.

Ease Of Use

Winner: Shopify

For many merchants looking for eCommerce software, ease of use is the number one priority. Fortunately, both Shopify and 3dcart provide that ease of use to all their users.

Shopify is one of the most intuitive eCommerce platforms on the market. Try out the admin for yourself with a free 14-day trial, no credit card required. Here’s what you’ll find when you first create your account:

Adding products is easy. All of the information you’ll need to enter is available on one page. Just fill in the fields provided.

Discounts are similarly easy to set up, and you can make them specific to certain products or categories. You can limit your discounts to customer groups, number of uses, or minimum order total. There are also BOGO discounts available.

Shopify also makes site customization accessible to all merchants. Read more in our web design section.

3dcart works to make their software accessible to all merchants, regardless of technical experience. Try out the platform with a 15-day free trial, no credit card required.

When you sign into your account, you will immediately be presented with a setup wizard. This wizard and the available tutorial videos will help you locate and learn to use some of the more basic features.

3dcart’s dashboard is user friendly. You can find everything organized in the toolbar on the left. Most of this organization makes sense, but there are a few features that are buried where you wouldn’t expect them. ‘Discounts,’ for example, is under a tab called “Promotion Manager.”

Adding a product with 3dcart is unique because it involves a two step process. You’ll start by entering basic product information like images, product name, and a product description. Once you’ve saved that page, you’ll be able to add more advanced information. On this page, you’ll be able to adjust your shipping and inventory information, write SEO descriptions, and more.

Discounts follow the same two-step model. The more detailed (second) page lets you apply your promotions to specific categories, to an order that includes a specific product, and more.

While we love that 3dcart’s dashboard, we have to award this category to Shopify. 3dcart is just not quite as intuitive as Shopify. There is a slight learning curve to overcome, and a few features are difficult to find in the admin.

Features

Winner: 3dcart

As we’ve stated, Shopify comes with all of the basic features merchants need. However, advanced functionality often requires add-on applications. Let’s take a look at a few of the features that come built-in with Shopify:

Front End Features

  • Language Capabilities: List your site in over 50 different languages.
  • Automatic Shipping Rates: Users on the Advanced Plan can integrate with UPS, USPS, and FedEx to calculate shipping rates. All users have access to Shopify Shipping, which lets you calculate shipping rates, and purchase and print shipping labels.
  • Abandoned Cart Recovery: Automatically send an email to remind customers about items they left in their cart.
  • Integrate With Shopify POS: Sell in person with Shopify’s Point Of Sale (see our review) system.

Back-End Features

  • Customer Segmentation: Group your customers by location, shopping tendencies, and demographics. Use those customer groups to market more effectively.
  • Dropshipping Apps: Shopify integrates with dropshipping apps like Ordoro, Inventory Source, and eCommHub (now HubLogix). Learn how to start a profitable dropshipping business with Shopify.
  • SEO Best Practices: Shopify includes many SEO tools, including a customizable H1, and automatically generated sitemap.xml, and the ability to write titles, meta tags, and product tags.
  • Discounts: You can create discount codes and coupons, including BOGO (Buy One, Get One) discounts. Gift cards are available at higher plans.
  • Digital Products: Sell physical and digital products on your site.
  • Bulk Import/Export: Make bulk edits to your products, or use the bulk import feature to easily migrate from another software.

3dcart, on the other hand, includes many of the bells and whistles that Shopify is lacking. For example, 3dcart includes the option to enable one-page checkout on your site. Here are some of the features you get with 3dcart:

Front End Features

  • Sell Digital: Let customers download products immediately after purchase.
  • Checkout Options: Choose to enable either one-page or three-page checkout.
  • Product Images: Include multiple product images, image zoom, and videos on product pages.
  • Promotions: Create gift certificates, discounts, and coupons.
  • Automatic Calculators: Provide real-time quotes for taxes and shipping at checkout.
  • Abandoned Cart Saver: Remind customers to complete transactions.
  • Blog: Include a blog on your site to boost your SEO and add value to your site.

Back-End Features

  • Inventory Management: Monitor low stock and make sure inventory is accurate.
  • SEO: Use a variety of tools to optimize your organic traffic.
  • Bulk Import / Export: Migrate platforms and make bulk edits.
  • POS: Sell in-person with 3dcart POS.

This one is close, but 3dcart has a few more features that are not available with Shopify. So, we’re giving the win to 3dcart.

Web Design

Winner: Shopify

Shopify is well-known for its beautiful and responsive web design options. In the Shopify Themes marketplace, you can find 64 theme options, 10 of which are free. Take a look at one premium theme below:

There are a few ways you can go about customizing your theme. Users with little technical experience can use a WYSIWYG editor to make changes to site content. For example, you can update headings, categories, and button text. Shopify’s drag and drop editor, Sections, lets you make larger changes to your storefront. Use Sections to add and move widgets on your storefront. Shopify also offers code editors for the more technologically inclined. Shopify uses a language called Liquid, which some developers like and some don’t.

3dcart, on the other hand, offers 90 free themes, which is many more than Shopify. All of these themes are mobile responsive. In addition, there are a few dozen premium themes available from $99 to $199.

Users sometimes complain that 3dcart’s themes are dated, and I tend to agree. That isn’t to say that the themes are ugly; they just don’t have that sleek look I’m used to finding on modern eCommerce platforms.

You’ll have to edit these templates primarily using the HTML and CSS editors. 3dcart also includes a limited WYSIWYG editor for buttons, tabs, etc., and a drag-and-drop editor for older HTML5 themes (you must request to have this editor enabled). It isn’t a perfect editor (which is why it isn’t automatically available), but it could be a help as you learn your way around the code editors.

Integrations & Add-Ons

Winner: Tie

Both 3dcart and Shopify offer plenty of integrations and add-ons to further functionality.

There are over 1500 apps available in Shopify App Store, which essentially guarantees that there’s an app to fill whatever feature gap you may have. Unfortunately, for many merchants, multiple applications are necessary, and the costs of those add-ons can quickly add up. Shopify also has an API that you can use to develop your own own applications.

In the same way, 3dcart offers integrations for a variety of features (including order management, shipping, security, social media, dropshipping, channel management, advertising, and more.) Users of 3dcart also complain that the cost of these add-ons can quickly become expensive. 3dcart also has a RESTful API available.

Payment Processing

Winner: 3dcart

Shopify integrates with over 100 gateways.

In addition, Shopify has its own in-house payment solution called Shopify Payments. As we stated in the Pricing section of this article, if you use Shopify Payments, Shopify will waive their additional transaction fees. Shopify Payments is currently available to merchants in the US, Puerto Rico, Canada, the UK, Australia, New Zealand, Singapore, Japan, Hong Kong, and Ireland.

Credit card processing rates for Shopify Payments are based on a user’s Shopify plan. Take a look at the fees for each plan in the screenshot below:

Keep in mind that Shopify Payments is not a perfect solution, and there are many complaints online about withheld payments and cancelled accounts. Read our full review of Shopify Payments for more information.

3dcart connects with over 100 payment gateways. They do not offer an in-house payment solution, but they also don’t ding you with transaction fees if you use a third party processor, which in my opinion is a much bigger deal.

The winner here is 3dcart.

Customer Service & Technical Support

Winner: Tie

Merchants using Shopify have access to 24/7 support via email, live chat, and phone. Self help resources include a knowledge base, a community forum, videos, podcasts, and guides. You can also hire a Shopify expert to help you through a particularly rough patch.

I’ve seen mixed reviews of Shopify’s support team. Some users say they’re helpful, while others blame them for reading from a script and being informed about the product.

3dcart also offers 24/7 personalized support via email, live chat, phone. Resolve issues on your own with a knowledge base, video tutorials, a support forum, webinars, and e-university courses.

Not too surprisingly, I have also seen mixed reviews of 3dcart’s quality of support. Users frequently complain about delays in response time via live chat (in my experience “live chat” is more like another way to submit a web ticket), but response times for web tickets and phone calls are decent.

Another tie here, folks.

Negative Reviews & Complaints

Winner: Tie

Surprisingly, complaints about Shopify and 3dcart are very similar.

Shopify is often blamed for including only the basics in their platform. You’ll have to find a few extensions in the Shopify App Marketplace in order to access more advanced features. And unfortunately, costs for these add-ons can quickly add up. Users also frequently complain about Shopify’s customer service. Some users have less than positive experiences. Finally, that transaction fee continues to be a frustration for many merchants, as does Shopify Payments’s tendencies to cancel accounts and withhold payments.

Users of 3dcart also complain about customer support, saying they are very slow to respond to inquiries. In addition, 3dcart merchants dislike that add-ons can be expensive, especially when you need to use multiple extensions. Finally, some merchants state that 3dcart’s available design templates are dated, and that they’d like to see more current designs.

Because these negatives are so similar, we’re calling it a tie.

Positive Reviews & Testimonials

Winner: Tie

Users of Shopify and 3dcart have similar things to say about the advantages of each platform. A few commonalities include the low monthly price of running your store, strong ease of use, and good customer support.

This final advantage may be confusing as we’ve also included it in the complaints section above. It is very common to see a 50/50 split between positive and negative comments on customer service. Both Shopify and 3dcart have these mixed reviews.

One notable difference is that Shopify is celebrated for its themes while 3dcart is praised for its features. If you scroll up to the negatives section you’ll see that users often complain about Shopify’s features and 3dcart’s themes. It’s interesting to see that what is a strength of one platform is a weakness of the other.

The two platforms tie in this category as well.

Final Verdict

Winner: Tie

It’s always disappointing to end on a tie, but with such a close race, we don’t think it’s fair to call a definitive winner. Your decision will depend on your business’s needs.

Are you looking for an easy to use platform with beautiful design templates? Try Shopify.

Are you willing to overcome a slight learning curve to uncover a few more advanced features? 3dcart is your best bet.

We will say that overall we think Shopify better fits the needs of most merchants, which is why we’ve given Shopify a perfect score of 5 stars in our full review while 3dcart has 4.5 (see our review). However, it’s evident here that both shopping carts are strong options. We recommend you sign up for a trial of each eCommerce platform and decide for yourself which option you prefer.

Get Started With Shopify

Get Started With 3dcart

The post Shopify VS 3dcart appeared first on Merchant Maverick.

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5 Shopping Carts For Starting An eCommerce Business In Canada

best canada ecommerce platform

Are you a Canadian seller looking to set up an online store? Or are you an American merchant hoping to sell products in Canada? If so, you’ve come to the right place.

In this article, we’ll be covering the top 5 eCommerce solutions for Canadian sellers. Each shopping cart included here provides the logistical features that Canadian merchants need for their online stores. What’s more, all of the shopping carts in this article are of top quality, each one earning a perfect five-star review.

Here are a few of the Canada-specific features we’ve looked for in each of the eCommerce solutions presented below:

  • Calculate tax rates for Canada
  • Display prices and accept payment in CAD
  • Integrate with Canada Post for real-time shipping rates
  • Support multiple languages, such as French

We’ll kick off the list with a couple of our favorite Canada-based shopping cart solutions, and then we’ll move onto some American software solutions that also work for Canadian merchants. Let’s get started!

Need a payment processing service? Check out the best and worst Canadian merchant accounts providers. Don’t have time to read an entire review? Take a look at our top-rated eCommerce solutions for a few quick recommendations. Every option we present here offers excellent customer support, superb web templates, and easy-to-use software, all for a reasonable price.

Review
Visit Site
Review
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Review
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Review Review
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Best Choice For Small to enterprise businesses with little technical skill Small to large businesses with some technical skill Small to large businesses with some technical skill Small to large businesses with advanced technical skill Large B2B businesses with some technical skill
Based In Canada Yes Yes No No No
SaaS Yes Yes Yes No Yes
Beginning Pricing Structure $29/month + 2.0% transaction fee $19/month for 75 orders $44.95/month Free $299/month
Free Trial Yes Yes Yes No Yes
Ease Of Use Easy to use Moderate learning curve Moderate learning curve Steep learning curve Moderate Learning Curve

Read on for more details about each eCommerce solution.

Shopify

Based out of Ontario, Canada, Shopify is our first recommendation for Canadian merchants seeking an easy to use shopping cart solution. Shopify is the perfect example of an SaaS (software as a service) solution, which means that Shopify handles the technical aspects of running an online store. For a monthly fee (plus transaction fees) Shopify provides hosting, web security, and technical support.

Shopify is designed for merchants with little to no development experience, so it’s perfect for smaller merchants who want to get their products to market quickly. However, that does not mean that Shopify is limited to exclusively these merchants. The software is scalable, so large or enterprise level businesses can also use Shopify to their advantage.

Pricing for Shopify is relatively low, and all plans include unlimited storage, bandwidth, and products. You can subscribe to their Basic Shopify Plan for just $29/month (+ 2.0% transaction fee). For more advanced features, you’ll have to subscribe to a higher level plan. One step up is the Shopify Plan at $79/month and the next step is the Advanced Shopify Plan at $299/month.

Pros

As one of our favorite, most versatile solutions, Shopify has a lot to offer merchants. Here are a few of the biggest perks of using Shopify:

  • Ease Of Use: Shopify is known for their simple UI. Uploading products is a breeze, and you can make changes to your storefront design with a drag-and-drop tool.
  • Elegant Design: The Shopify marketplace comes stocked with beautiful, responsive, ready-to-use themes. Ten of these themes are available free of charge, and the rest cost between $140-$180.
  • Good Customer Service: 24/7 customers support is available on all pricing plans via email, phone, and live chat. Some users report excellent interactions with support reps, although other users have a different experience (see Cons below).

Cons

Despite all of its positives, Shopify is not a perfect solution. There are still many ways Shopify can continue to improve. Here are a few of the things users complain about on online forums:

  • Limited Features: This is the biggest complaint users have about Shopify. While Shopify includes all of the basic features sellers need to initially set up their store, there are not many advanced features available. In order to access more advanced features (like B2B selling options, single page checkout, etc.), you’ll have to purchase the appropriate add-ons. This leads us to our second complaint.
  • Add-Ons Add Up: Although Shopify’s plans are affordably priced, costs of using Shopify for your online store can quickly add up once you start using extensions. Extensions and add-ons from the Shopify marketplace are billed monthly.
  • Poor Customer Support: This contradicts the “pro” I mentioned above. Reviews are mixed when it comes to customer support. Some users have great experiences. Others end up frustrated.

Canada-Specific Features

Because Shopify was created by Canadians, you can expect the software to offer enough features to support Canadian sellers’ specific needs. Here’s how they handle Canada-specific selling:

  • Multi-Lingual Features: Have your storefront, checkout, and emails display in multiple languages. Shopify has also recently introduced a beta for a multi-lingual admin. Languages currently supported include French.
  • Multiple Currencies: Display pricing in multiple currencies using a drop-down currency picker. Accept multiple currencies.
  • Shopify Shipping: Use Shopify Shipping to calculate and display shipping rates for multiple carriers, including Canada Post, UPS, USPS, and DHL.
  • Tax: Set tax rates for countries and provinces.

Get started with Shopify by signing up for a free 14-day trial, no credit card required.

Read our full Shopify review

Visit the Shopify website

LemonStand

Founded in 2010, LemonStand is an SaaS eCommerce solution with headquarters in Vancouver, BC. Like Shopify, LemonStand provides merchants with hosting, customer service, and site security.

One notable trait about LemonStand is that their design templates are completely customizable. The design is all open source, so if you have the proper know-how, you can change nearly every aspect of the look and feel of your store.

Pricing for LemonStand is based on the number of orders you process each month. We like this pricing model because all features are included with all plans. However, merchants who process many orders each month with very narrow profit margins might be turned off by this pricing model. You can begin with the Starter plan ($19/month for 75 orders) or move up to the Growth plan ($69/month for 300 orders) or Professional plan ($199/month for 1000 orders). There’s also a Premium plan available for even larger sellers.

Pros

We deem LemonStand a 5-star solution, and it seems many users would agree. Here’s what current users praise most frequently on comment boards and review sites:

  • Customizability: If you have the technical experience, you can do a lot with LemonStand. In particular, you will be able to change many aspects of the look and feel or your storefront.
  • Progress: LemonStand is constantly working to add new features to their software and improve existing features. This progress is encouraging.
  • Good Customer Service: LemonStand’s representatives are helpful, courteous, and timely.

Cons

LemonStand isn’t a perfect solution, however. Here are a few of the complaints I’ve found:

  • Missing Features: LemonStand is constantly adding new features, in part because the software is still missing some advanced functionality. Users are hopeful that these gaps in features will be filled soon.
  • Technical Skill Required: Web design with LemonStand requires at least some knowledge of HTML and CSS. If you don’t have that knowledge, you should be able to hire someone who can take care of design issues for you.
  • Lacking Documentation: LemonStand provides documentation as a form of self-help technical support. Unfortunately, some of that documentation is not very detailed. Documentation can occasionally be difficult to follow.

Canada-Specific Features

Here’s how LemonStand supports Canadian merchants:

  • Canada Post: LemonStand integrates with Canada Post so you can provide real-time shipping rates.
  • Taxes: Use tax classes to define tax rates by location. Alternatively, you can integrate with Avalara for more detailed tax calculation.

Surprisingly, I was not able to find any information about displaying your storefront in multiple languages and currencies. However, this doesn’t necessarily mean they are unavailable (especially since LemonStand is a Canadian based company). Comment below if you have any information on the matter.

Test out the software for yourself with a free, commitment-free 14 day trial. Or, read our full review for more information!

Read our full LemonStand review

Visit the LemonStand website

PinnacleCart

PinnacleCart was developed with the intention of helping merchants promote and sell their products, regardless of technical ability. As SaaS software, PinnacleCart gives you the ability to add and edit products, process orders, create marketing materials, and customize your site design. And although PinnacleCart is not a Canadian company, they do provide many of the logistical features that Canadian merchants need.

Pricing for PinnacleCart is based on traffic and storage. All features come included with every plan. These features include unlimited products, daily backups, phone and email support, and an SSL certificate. Pricing is available in three tiers: $44.95/month, $94.95/month, and $199.95/month.

Pros

Pinnacle Cart is another five-star solution. Find out what makes it great:

  • Ease Of Use: Once you conquer the initial learning curve, using your PinnacleCart admin should be second nature.
  • Customer Support: Users are happy with the support they receive from PinnacleCart.
  • Good Marketing Features: Use widgets to market your products on any website, and integrate with social media to further your reach. PinnacleCart’s SEO features are also generally well praised.

Cons

Some PinnacleCart users, however, may have a different experience. Here are a few cons we’ve noticed:

  • Learning Curve: Users who are new to PinnacleCart (and new to eCommerce in general) will have to overcome a slight learning curve when they first begin using the software.
  • Difficult Customization: Some users have trouble customizing their design.
  • Not International Friendly: PinnacleCart does not offer many languages or currency options. In addition, users have some difficulty accepting payments outside of the US and Canada.

Canada-Specific Features

Although PinnacleCart is not the best solution for cross-continental selling, they offer plenty of features for selling within Canada:

  • Canada Post: Add real-time shipping for Canada Post.
  • Automatic Tax Calculation: Use flat-rate tax options to set up tax rates by state and province. Integrate with Avalara Ava Tax or Exactor Tax for more detailed tax estimates.
  • Accept Multiple Currencies: List your prices in multiple currencies and accept payments in multiple currencies.
  • Add French Language Options: Choose to display your site in multiple languages.

Try out the platform for free for two weeks, no need to hand over any credit card information. For more details on pricing and features, view our full review.

Read our full PinnacleCart review

Get Started With PinnacleCart 

Magento

Until now, we’ve discussed exclusively SaaS platforms that favor ease of use over customizability. Magento is the opposite. As one of the eCommerce industry’s most popular open-source software, Magento is highly customizable and scalable, and it’s perfect for merchants with greater developing skills.

Another advantage to Magento is that it’s totally free to download. However, that doesn’t mean Magento costs $0 to implement. Because Magento is open-source, you will be responsible for finding hosting, maintaining security, and hiring developers (or being your own developer) to design your site and add necessary features. There is no Magento support available. Your only options are to resolve issues on your own or pay a developer to fix things for you.

As you might imagine, Magento is more difficult to implement than the SaaS solutions we’ve discussed above. However, Magento’s strong feature set and customizability make it a good option for fearless merchants.

Pros

Take a look at the advantages that come with Magento:

  • Features: Magento provides a robust feature set right out of the box. Add even more advanced features through integrations or develop your own extensions with the available API.
  • Strong User Community: Magento is used by 240,000 merchants around the world. Join a wide community of sellers and developers. Find solutions in Magento’s community forum or hire a Magento developer for select jobs.
  • Scalable & Customizable: Use Magento to build the online store system that your business needs.

Cons

As you might expect, Magento comes with its challenges. Many of these challenges relate to ease of use. Take a look:

  • Steep Learning Curve: Many sellers find Magento difficult to learn. You will need to have some experience with coding or be able to hire a developer.
  • Expensive: Although the software is free to download, there are always expenses related to operating an online store. Be sure to consider web developer costs as well as the expense of hosting, adding integrations, and maintaining security.
  • No Customer Support: You can use self-help support routes or hire a developer. Magento does not provide customer support for their open source software.

Canada-Specific Features

Magento is built for merchants worldwide. The software includes many international selling features, which benefit Canadian sellers.

  • Languages: Choose from many, many available languages. Set up multi-language store views so that you can feature multiple languages without creating multiple sites.
  • Accept CAD: Accept CAD. Implement “dual currencies” to accept both USD and CAD easily.
  • Taxes: Manually add tax rates and rules, or integrate with AvaTax for more detailed (and easier) tax calculations.
  • Canada Post: Use integrations from the Magento Marketplace to add Canada Post shipping calculations to your store.

Magento does not offer a free trial because the software itself is totally free to download. Test out the software by downloading it for free, or read our review for more information.

Read our full Magento review

Zoey

If Magento sounds great, but you’re turned off by that “steep learning curve,” you might look into Zoey. Zoey offers the functionality of Magento paired with an ease of use that rivals Shopify. Sound perfect, doesn’t it? The only downfall: the price. Zoey is designed to be a B2B eCommerce platform with B2C capabilities. It is therefore intended for merchants beyond the startup phase, and the price reflects that.

Nevertheless, we think Zoey is a fantastic option. In particular, we love Zoey’s robust drag-and-drop storefront design tool, which lets all merchants make changes to their sites with zero coding. In addition, we love Zoey’s extensive feature set that includes strong capabilities for wholesale selling.

Pricing for Zoey is divided into two tiers: Entry ($299/month) and Power ($499/month). A step up in pricing includes more staff account permissions, the ability to list more SKUs, priority customer support, and more.

Something important to note: Multi-language and multi-currency features are only available on the Power plan.

Pros

There’s a lot to love about Zoey. Here are just a few of those positives:

  • Easy Setup: It’s easy to get your store up and running. Zoey also offers migration services to make the transition from another eCommerce platform easier.
  • Feature Rich: Zoey comes with lots and lots of features already built-in, so you won’t have to use so many add-ons.
  • Drag & Drop Editor: Zoey’s drag and drop editor gives you control over your site’s look and feel. You can use it to change many, many aspects of your storefront.

Cons

However, there a few drawbacks to using Zoey. We’ve compiled a few potential issues:

  • Pricey For Smaller Sellers: Zoey’s monthly subscription rates are significantly higher than any of the other solutions in this list. These rates are likely too high for merchants who are just starting out.
  • Limited Customizability: Although Zoey is similar to Magento in its features, it is not similar in customizability. Since Zoey is not open source, you will not be able to customize every aspect of your store. So, if you want any additional features, you’ll have to add them via integrations or wait until Zoey releases those features in an update.
  • “Heavy” Platform: If you add on lots of extensions, your platform can get a bit bogged down and not run as smoothly as you’d like.

Canada-Specific Features

Zoey provides sellers with multiple international sales tools, which Canadian merchants can use to their advantage.

  • Multi-Lingual: Sell in 80+ languages.
  • Multiple Currencies: Display prices in 168+ currencies and accept payments with 50+ international payment gateways.
  • Taxes: Zoey includes tax support for many countries, including Canada.
  • Shipping Integrations: Zoey does not offer a direct link to Canada Post, which is unfortunate. Access Canada Post with a shipping software extension like Ordoro or ShipStation.

As you’d expect, Zoey offers a 14-day free trial, no credit card required. Test the platform out for yourself or learn more with our full review.

Read our full Zoey review

Get Started With  Zoey

Final Thoughts

We hope you’ve found one or two shopping carts that might fit your business’s needs. Take a look into our full review of each potential eCommerce solution to learn the details about pricing, features, and customer service.

And when you have a better idea of what each shopping cart provides, we always recommend you take advantage of a free trial to test out the software yourself. Test out your daily operations, and try to “stump” the software with complex products and promotions.

Best of luck in your search for a Canadian-friendly eCommerce platform! There are lots of great options out there, you just have to find the one that works for you!

Need a payment processing service? Check out the best and worst Canadian merchant accounts providers.

The post 5 Shopping Carts For Starting An eCommerce Business In Canada appeared first on Merchant Maverick.

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15 Best Touchscreen POS Systems

touchscreen cash register

Touchscreens are everywhere, and the point-of-sale industry is no exception. Touchscreen POS systems are more intuitive and easy to learn than traditional legacy POS software, and many cloud-based systems employ the same kind of iPad and Android tablets that your employees already use every day at home. Whether you’re running a restaurant, a retail outlet, or another type of business, a modern touchscreen POS system helps keep your sales moving and your business data secure. Besides simple point-of-sale features, most of these cloud-based systems also have advanced reporting capabilities, business management features, and integrations with other popular business software.

Arguably, the only problem with touchscreen point of sale systems is that there are so many different products to choose from. Do you go with a proprietary-hardware solution like Clover, an Android POS system like Toast, an iPad POS like Revel, or an open-source POS like Vend? In my opinion, the most important consideration when choosing a touchscreen POS is not just iPad vs. Android. More important are your industry type, your specific business needs, and user reviews. To help you get started in your search, I’ve put together this list of my favorite highly rated touchscreen POS systems, sorted by industry. Most of these are iPad-based, though I included some Android and open-source options as well.

To make it easier to find the best touchscreen system for your business type, I’ve sorted the following 15 POS systems into restaurant, retail, and hybrid (systems that can be used for either restaurant or retail) categories. Be advised that the order in which I’m listing these excellent systems does not indicate their ranking.

Restaurant POS Systems

The following restaurant point of sale systems can be used by just about any type of food industry business, from drive-thrus to fine dining:

1. Breadcrumb

  • iPad POS for restaurants
  • Pricing starts $99/month/location
  • Must use with Upserve payments (interchange plus $0.15 fee)
  • Multi-location support
  • Online ordering

breadcrumb by upserve pos logo

Cloud-based Breadcrumb POS by Upserve (see our review) is a highly versatile restaurant POS, suitable for full-service restaurants, take-out, delivery, bars, and multi-location eateries. With Breadcrumb’s acquisition by Upserve in 2016 (Breadcrumb was previously owned by GroupOn), the company has expanded its restaurant management infrastructure, making this POS a complete business management system for just about any type of restaurant.

Breadcrumb is not the cheapest restaurant POS in town, but nor is it short on features. Some of the system’s strongest features include table management, employee management, customer management, and tableside ordering. Breadcrumb also recently teamed up with GrubHub to offer online ordering and delivery (at the $249/month/location “Pro” subscription level).

One thing Breadcrumb users really like about this system is that it is specifically designed with restaurant employees in mind. While we find Breadcrumb to be a very solid all-around POS/restaurant management system, a couple potential downsides are 1) you can’t use your own merchant account (you need to use Upserve Payments) and 2) there are occasional issues with outages. Learn more in our Breadcrumb by Upserve review.

2. Toast

  • Android POS for restaurants
  • Pricing starts at $79/month
  • Must use with Toast credit card processing
  • Multi-location support
  • Exceptional customer service

toast pos logo

Android-based Toast POS (see our review) is another robust, cloud-based POS system for restaurants. It can accommodate any size or type of restaurant, and features like tableside ordering, labor management, and inventory management make Toast a force to be reckoned with on both the front and back end. Toast is intuitive and easy to use for servers, while also providing detailed reporting, customer data, and menu options.

Although we love Toast’s strong feature set and the fact that it uses Android tablets instead of iPads (cheaper hardware costs, less of a theft risk), keep in mind that if you want every single feature Toast offers, it’s gonna cost ya. For example, online ordering, table management, delivery management, and gift card support all carry an extra monthly charge. You also can’t choose your own credit card processor to use with this POS and must use Toast’s in-house processor (which Toast users seem to like, at least). What really sets Toast apart from a lot of other cloud-based POS systems, however, is their excellent customer support – an indispensable quality in any POS, given the inherent complexity of a system that lets you take payments, process orders, and manage almost all aspects of your business.

3. TouchBistro

  • iPad POS for restaurants
  • Pricing starts at $69/month
  • Compatible with multiple payment gateways
  • Best for single-location businesses
  • Locally installed system (not cloud-based)

touchbistro POS

Elegant and easy to use, Ontario-based TouchBistro (see our review) has the distinction of being the top-grossing POS Application on Apple’s App Store in over 35 countries. TouchBistro is one of the few systems on our list that, while tablet-based, is not cloud-based; rather, your store data is stored locally on your restaurant’s iPad or Mac.

TouchBistro is not a full “restaurant management system” like Toast or Breadcrumb, but it’s good at what it does, and can readily handle the POS needs of just about any size/type of eatery, from a food truck to a full-service restaurant. Since TouchBistro stores data on local servers, it’s probably best for single-location restaurants (if coordinating data between locations is important to you). Keep in mind, though, that you will need an internet connection to process credit cards.

Some great features of TouchBistro include table management, menu management, kiosk option, tableside ordering, split-payment option, bar tabs, and sales reports. Customer service doesn’t seem to be as responsive as some users would like, though 24/7 support via phone and email is included in the standard cost. TouchBistro is compatible with Mercury, Cayan, Moneris, PayPal and several other gateways.

4. Lavu

  • iPad POS for restaurants
  • Pricing starts at $69/month with annual contract or $79/month without
  • Can use in-house payment processing or BridgePay, Heartland, PayPal, Nets, or Vantiv Integrated Payments
  • Multi-location support
  • Option to install in-house server backup in case you lose your wireless connection

lavu pos logo

Lavu (see our review) is yet another highly popular iPad POS system for restaurants, used in more than 20,000 restaurant terminals across 88 countries.

Lavu is not the most advanced restaurant POS there is, but it is equipped to handle the needs of most small-to-medium restaurants (or cafes, bars, coffee stands, etc.). Some features that make this POS system a hit include its customizable table layout and menus, easy employee management, advanced menu management, and useful integrations. Lavu also has renowned customer service, which is included in the standard monthly fee. You can add both a loyalty program and gift cards onto your subscription for just $40 a month.

Customers have complained about occasional glitches with the Lavu software, but the company releases frequent updates to solve any bugs or complaints. Affordable and highly customizable, Lavu is a strong and growing contender in tablet POS systems for restaurants.

Retail POS Systems

The following POS systems are suitable for retail store establishments, such as clothing boutiques, toy stores, electronics shops, and many others.

5. Lightspeed Retail

  • iPad and web browser POS for retail
  • Pricing starts at $99/month (billed annually)
  • Integrates with Vantiv Integrated Payments (Mercury), Cayan, and izettle
  • Multi-location support
  • Bike rental store add-on

lightspeed retail pos logo

Lightspeed Retail (see our review) is one of the most fully featured tablet POS systems out there for retail. While Lightspeed can support up to enterprise-level size businesses, this cloud-based system is ideal for small and medium-sized businesses that want powerful functionality — think unlimited inventory, integrated eCommerce, work order management, and customer relationship management. Lightspeed Retail also makes it easy to transfer inventory between different store locations.

Lightspeed is among the pricier systems on this list, and various integrations to extend its functionality, such as eCommerce, can make it even more expensive. So, it’s not going to be the right POS every business. But if you want a super robust POS that you can operate from any desktop browser (meaning, you don’t have to buy expensive iPad registers), Lightspeed Retail might just be right for you. The POS is especially suited for apparel businesses but can accommodate virtually any type of retail setup, including rentals.

Note that there are several Lightspeed products in addition to Lightspeed Retail. These include Lightspeed Onsite, Lightspeed Restaurant, and Lightspeed eCommerce.

6. Vend

  • iPad and web browser POS for retail
  • Pricing starts at $69/month
  • Compatible with Vantiv, PayPal, and Square
  • Multi-store support
  • Apple Pay-capable

vend pos logo

Vend (see our review) was actually the very first web browser-based POS system when it was introduced back in 2010. Today, it is still a big force to be reckoned with in the retail POS world, used by more than 20,000 businesses in 100 countries.

Cloud-based and scaleable for retail stores both small and large, Vend uses an HTML5 browser (such as Google Chrome), or an HTML5 iPad app, for all operations. If the internet goes down, Vend can keep operating locally using the cache and will sync back up with the cloud once the connection resumes. Being browser-based means you can run Vend on a PC, Mac, or iPad. Some features on Vend we really like include customer management, eCommerce, built-in loyalty program, inventory management, and a good selection of third-party software integrations. Vend doesn’t have as much functionality as a POS like Lightspeed or Revel – for example, Vend doesn’t have item modifiers – but it is cost-effective and a good choice for a store (or even chain of stores) that doesn’t need every single “business management” feature out there.

Note that Vend’s email support is free, but 24/7 phone support costs an extra $19 per month, unless you have the multi outlet subscription ($199/month billed annually).

7. Shopify POS

  • iPad POS system for retail (Also supports mobile sales on iPhone and Android phones)
  • Pricing starts at $9/month for mobile and Facebook sales, or $54/month to also include Retail Package for in-store sales
  • Integrates with Shopify Payments and many outside processors
  • Multi-store support
  • Instant syncing with your Shopify online store

shopify pos logo

Shopify (see our review) started as an online shopping cart for businesses who wanted an easy way to sell their products online. Eventually, Shopify extended their offering to include a POS system for in-person sales. As you might expect, Shopify POS does a great job integrating online and offline sales for retail businesses that also do eCommerce with Shopify.

Shopify’s pricing structure is a little convoluted, but the most important thing to know is that if you have a brick-and-mortar store, you’ll need to purchase the Retail Package, which costs $45/month on top of whatever other package you select — the $9/month Shopify Lite plan, the $29/month Shopify Basic plan, or another higher-tier plan. The Basic plan plus the Retail Package will cost $74/month and provide pretty much everything most retailers need for both online and in-store sales. You also have the option to get better credit card processing rates at higher price tiers.

Most Shopify POS features are comparable with other top iPad retail solutions, and they have strong customer service too. The thing that really sets Shopify apart is their seamless online/offline sales integration. So, if you already use Shopify for online sales or would like to, this might be the right POS for you.

8. Quetzal

  • iPad POS for independent fashion retailers
  • Pricing starts at $75/month per location
  • Integrates with Evo Payments International, Velocity, CardSmith, National Discount Merchant Services, Vantiv, and Moneris
  • Multi-store support (max. 10 locations)
  • Clothing/shoe matrix

With its exclusive focus on fashion retailers, Quetzal (see our review) is an iPad POS that’s tailor-made (ha-ha) for stores that sell clothing, shoes, and/or accessories. This aesthetically appealing system has a streamlined iOS aesthetic; the interface seriously looks like it could have been designed by Apple itself, and Quetzal even has an iTunes app that lets managers check in on their store from their Apple Watch. Quetzal also uses a compact, sleek register, Star Micronics’ mPOP system.

Of course, functionality is more important than aesthetics when it comes to a POS, but Quetzal doesn’t come up short in terms of function either. We like the clothing/shoe matrix, in-depth sales reports, “tag cloud,” loyalty program, employee leaderboard, and “sales thermometer,” in particular. At only $75/location price is right as well, especially as there is no charge for additional users or terminals. A couple downsides are that after setup and installation, customer support costs extra, and also there is no QuickBooks integration.

While it doesn’t have a huge marketshare of the overall retail POS segment, Quetzal’s niche focus makes it a functional, affordable, and visually appealing choice for emerging independent clothing brands.

Hybrid POS Systems

These POS systems are flexible in that they are equally suited to retail and restaurant environments. Service-based industries such as beauty salons, rental businesses, and hospitality businesses also often use hybrid POS systems.

9. Shopkeep

  • iPad POS for retail and quick serve restaurants
  • $69/month/register ($29/month/register for fourth register and beyond)
  • Integrates with Shopkeep Payments and outside processors
  • Multi-store support
  • Matrix inventory feature

shopkeep pos logo

Shopkeep (see our review) is an affordable and enjoyable-to-use POS system that runs locally from an iPad and syncs data back to the cloud. Shopkeep is used in both retail and restaurant environments, and while it’s more feature-rich on the retail side of things, it will more than meet the needs of most quick-service/coffee carts/food truck businesses.

Some things about Shopkeep we especially like include its comprehensive register functionality, in-depth reporting suite, mobile app to view your business stats on the go, and unlimited inventory matrix (which includes raw goods management). Shopkeep also offers unlimited 24/7 customer support (though premium phone costs an additional $30 per month). This POS integrates with MailChimp for email marketing, QuickBooks for accounting, and BigCommerce for eCommerce.

Shopkeep is a wise choice for a small-to-medium retail business or restaurant that doesn’t need extensive restaurant-centric features like table management. Note that ShopKeep is currently only available on iPad but is in the works to make its service available on the Clover Station via a recent partnership with First Data.

10. Revel Systems

  • iPad POS for retail, restaurants, hospitality, and more
  • Supports numerous payment processors
  • Custom pricing based on industry and individual business needs
  • Multi-store support
  • Ethernet internet connection

revel systems logo

Revel Systems (see our review) is arguably the holy grail of iPad POS systems. Revel is powerful enough that franchises like Cinnabon use it, and flexible enough that it can support businesses in virtually any industry, from brewpubs to gas stations. It’s also the only iPad POS system that offers a “wired” ethernet connection for a faster an more reliable internet.

Revel POS pricing is determined by which industry-specific package you choose, but depending on your needs, you can expect to pay about $80 to $200/month per location. Myriad add-on applications and integrations extend Revel’s functionality to make it do just about anything you can imagine, though this naturally increases the system’s cost as well. Some of Revel’s more impressive features include its kiosk mode, digital menu board, and ability to accept mobile payments (including ApplePay, PayPal, Bitcoin, and others). Because Revel is so powerful and customizable, initial system setup can take a while.

Revel can manage multiple locations and up to 500,000 SKUs. It is optimized for mid-sized businesses, particularly busy quick-serve restaurants that can afford one of the best iPad POS’s money can buy.

11. ERPLY

  • Web browser/iPad/Android/Windows POS for retail and restaurants
  • Pricing starts at $200/month/location
  • Compatible with all big-name payment processors, (though currently promoting PayPal as a preferred processor)
  • Multi-store support
  • Strong inventory features

erply-logo

ERPLY (see our review) originated in 2009 as a retail POS system, though it has eventually expanded support to food service too, now offering food-centric features such as kitchen printing and sell by weight. Whether you run a retail business or restaurant, ERPLY is especially powerful in the inventory management department, with functions like automated ordering, supplier management, and multichannel (online, in-store, phone, email) inventory tracking and transfers.

ERPLY gives you a lot of flexibility as a business owner. Using just about any payment processor under the sun, you can accept traditional swipe, chip card, and mobile payments, including Apple Pay, PayPal, and Android Pay. You also have the option to use pretty much whatever device you want, even without a reliable internet connection, or run ERPLY right from your browser.

It’s actually kind of hard to come up with a feature ERPLY doesn’t have. An open API architecture allows customizability and the ability to develop your own software integrations and customize it to meet your needs (or, have ERPLY make these integrations/customizations for you). Being such a versatile piece of software, it’s one of the pricier cloud-based POS systems. If you have a larger or franchise business, or you just want the flexibility and horsepower this system offers, you might try ERPLY out for size.

12. talech

  • iPad POS for retail and restaurants
  • Standard subscription is $62/month/location (billed annually upfront)
  • Compatible with multiple payment processors
  • Multi-store support
  • Kiosk mode

talech POS logo

talech (see our review) is a smaller player in the iPad POS world, but with their affordable price point and impressive set of more than 100 features, they can certainly give their larger competitors a run for their money. talech is used by both retail and restaurant businesses, but restaurants, in particular, will find a lot of useful features, including table management, coursing, and the ability to split the check by table positioning (seat).

Advanced inventory management, self-service (kiosk) mode, and the ability to generate purchase orders are some more features that set talech apart from some of its competitors in both the retail and restaurant spheres. talech also made it possible for restaurant owners to integrate an online ordering system so that you can manage in-person and online orders all from your iPad POS terminal.

One caveat: being 100% cloud-based, talech is unable to take credit card payments in the event of a WiFi outage, and you also won’t be able to access your back office. However, it’s possible to circumvent such issues by getting a specialized backup router.

13. Bindo

  • iPad POS for retail and restaurants
  • Custom pricing depends on industry and number of SKUs
  • Works with nearly any payment processor
  • Multi-location support
  • “Favorites” grid displays most popular items as register buttons

Bindo POS logo

Bindo (see our review) is a hybrid POS whose varied and easy-to-use features make it suitable for retail or restaurant environments. A reasonable pricetag, clean interface, robust eCommerce storefront, and thoughtful inventory reporting suite make this an especially versatile touchscreen POS option. While fewer than 5,000 businesses use new-ish POS, customer support (included at all price levels) is responsive to these customers’ needs and tech support (also included) issues frequent updates to fix any software glitches.

As with most other fully cloud-based systems, you’ll need fast internet to experience the best functionality. More than one customer has also complained about being stuck in a leasing contract with Bindo for equipment they were not satisfied with (though in general, we do not recommend leasing POS equipment). Since Bindo works with most standard iPad POS equipment and offers a 14-day free trial, it is likely that you’ll be able to test out Bindo using your current equipment before you commit to purchasing.

14. SalesVu

  • iPad POS for restaurant and retail
  • Basic restaurant and retail packages start at $75/month
  • Works with Vantiv, Evo, and WorldPay
  • Multi-location support
  • Allows items to be charged by decimal and fractional quantities

SalesVu (see our review) is another affordable and feature-rich iPad POS system that can be used in many industries, including service industries and traditional retail and restaurant environments. Since this system allows you to ring up transactions in fractional amounts, it’s especially useful for hourly professionals such as therapists or dog walkers, and businesses that sell items based on weight, like fro-yo shops. SalesVu also has an appointment booking system that health, beauty, and hospitality businesses will appreciate. Like the majority of touchscreen POS’s on this list, SalesVu is best suited for smaller to medium-sized businesses, though it has the capacity to scale up if you open a second or third location.

SalesVu runs locally on iPad registers and syncs all your data to your account in the cloud. Though you can use the SalesVu POS app without an internet connection, you’ll need internet to process credit card transactions; however, you can use a specialized router with a 4G wireless modem with a data plan so that you can switch to 4G without any interruption if your main internet connection goes down.

Another cool thing about SalesVu is that it will run on an iPhone, allowing you to take mobile sales on the go. The basic mobile POS app without any frills is free, similar to Square. Which brings us to the final favorite touchscreen POS on our list …

15. Square Register

  • Proprietary POS hardware with free cloud software for retail, restaurants, service industry
  • Hardware costs $49/month for 24 months or $999 one-time payment
  • In-house credit card processing is 2.5% + $0.10/transaction or lower for high-volume businesses
  • Multi-location support
  • Best for businesses with average transaction of $40 or higher
  • Ethernet support for more reliable internet connection

While Square‘s popular free POS mobile app has been around for some time, the Square Register is a relatively new product, released in October 2017. There are still no monthly service fees, but rather than selling on your smartphone or iPad, you’re ringing up sales on fully featured POS hardware that you purchase as a complete package from Square. With a concept similar to that of Clover Station (which I didn’t include on this list because it is locked into First Data’s less than stellar payment processing), the Square Register is sleek, proprietary POS hardware that works right out of the box, complete with a customer facing screen and built-in credit card terminal. The Square Register hardware itself costs $49/month for 24 months, or you can simply purchase the system outright for $999.

Note that Square Register users have a different credit card processing rate than the standard Square mobile processing rate. With Square Register, businesses are charged 2.5% + $0.10 on every transaction, vs. 2.75% (+ $0.00) with regular Square. This pricing setup may at first blush look like Square Register has cheaper rates, but if you have a lot of small transactions you’ll actually pay more with Square Register than with the Square mobile POS. For this reason, Square Register is a more appropriate solution for larger businesses with average ticket sizes of $40 or higher. Larger businesses processing more than $250,000 per year and with an average ticket size of $15 or higher may also qualify for lower rates.

As for the specific business type, 100% cloud-based Square can work with just about any industry. Square has a built-in 24/7 online booking system for service-based industries, as well as restaurant-centric features such as suggested tipping amounts and online food orders.

Finally, Square Register is not to be confused with Square’s iPad-only, $60/month solution, Square for Retail (see our review).

Final Thoughts

When sorting through your options for touchscreen POS systems, the plethora of choices may at first seem overwhelming. But that’s why we’re here to help you sort out the stinkers and lead you to the very best tablet point of sale systems. And really, you can’t go wrong with any of the POS software systems on this list. Just check that the touchscreen POS system you’re considering meets your business’s needs in terms of functionality and budget, and test it out with a free trial before purchasing. And of course, don’t forget to check user reviews and complaints on the BBB and other consumer review sites. If you need further help choosing a touchscreen POS system, please contact me in the comments section and I’ll give you some further guidance.

The post 15 Best Touchscreen POS Systems appeared first on Merchant Maverick.

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Is Shopify Easy To Use?

is shopify easy to use

If you’ve ever visited Shopify’s website, you know that ease of use is their number one marketing claim. But does that claim have any merit? Is this app as intuitive as they say?

As software reviewers who have tested over 40 eCommerce solutions over the years (many of them repeatedly!), we can confidently say that Shopify is indeed one of the most user-friendly shopping cart solutions on the market. In particular, Shopify is well designed for merchants with very little technical know-how.

Shopify makes it easy to set up an online store, add products, and tweak your site’s look and feel so that you can focus your energy on building your business instead of building your website.

In this post, we’ll give you a breakdown of a few frequently used features and design tools, complete with screenshots of Shopify’s admin panel. Keep reading to see if Shopify’s usability fits your experience level and business needs.

Signing Up For Shopify

The best way to experience Shopify’s usability is to actually take the software for a test drive. Shopify offers a totally free, no commitment required 14-day trial, which you can sign up for at any time. To create your account, all you have to do is provide your email address and answer a few questions about your business’s size and industry.

You’ll then be sent an email with login information, and you’ll be able to access your Shopify dashboard:

While Shopify does not provide a formal tutorial, they do list a few setup steps on your initial dashboard page. You can either choose to complete those actions now or find them on your own later.

We recommend you play around a bit with the “Add Product” and “Customize Theme” pages to get a general feel for Shopify’s functions. To start setting up your online store, head over to the “Settings” tab on the bottom left.

Adjusting Settings

From the Settings tab of the app, you can add payment processors, tax information, and shipping preferences. You’ll also be able to make changes to checkout, sales channels, account permissions, and more.

Calculating Taxes

Correctly collecting sales tax for online orders can be tricky business. Every state, county, and municipality has its own rules and regulations regarding sales tax, and trying to comply by all those rules can be maddening. Shopify makes this process a bit easier by keeping all those important calculations in one place.

In the setup process, you can decide how you collect taxes for shipments, including international shipments.

When it comes to domestic shipping rates, you can ask Shopify to handle all the tax calculations based on your business’s location(s). Input your State and zip code, and Shopify will present a range of tax rates based on all the locations in which you have tax liability (called “nexus”).

If you’d like to see those taxes more specifically, click on that range (highlighted in blue) and see details for each city.

Select Shipping Options

There are a variety of ways Shopify merchants can go about calculating shipping rates. You can, for example, integrate with your favorite shipping software app (like ShippingEasy or ShipStation) or you can subscribe to Shopify’s highest pricing plan to use your own negotiated rates with popular shipping carriers like USPS, UPS, and FedEx. One of the most popular options, however, is to simply use Shopify Shipping to calculate rates and purchase and print shipping labels.

Shopify Shipping provides connections with DHL, USPS, and UPS. You can purchase shipping labels online and have those labels print in bulk from thermal or desktop printers. And now, you can even purchase those labels from your mobile device. What’s more, Shopify Shipping has partnered with shipping carriers to provide you with discounted shipping rates, depending on your Shopify plan.

To start using Shopify Shipping, click “Edit” under the “Shipping Zones” option on your Shipping page in settings.

You’ll then be redirected to this page where you can select carriers (such as USPS) and services (such as Priority Mail). These options will then be automatically available to your customers, and you will be able to purchase and print shipping labels for these services. Pretty easy, huh?

So far, I can only see one potential issue with Shopify Shipping and, depending on your business, it could be a big one. Shopify Shipping will only display calculated rates according to the dimensions you list for your “Default Package.” That means that all shipments, no matter their actual size, will be treated as the same size.

If you sell products that are a wide range of sizes, calculated rates with Shopify Shipping might not be the best option. You may instead consider integrating with a third-party shipping solution to handle that aspect of your fulfillment.

Connect With Payment Solutions

To process payments, just select your preferred payment processor or payment gateway from the drop-down menu on the correct page in Settings.

Shopify also offers their own payment gateway, called Shopify Payments. If you choose to use Shopify Payments to accept credit card payments, Shopify will waive their transaction fees (which range from 0.5%-2.0%, depending on your pricing plan).

Note: I have seen many complaints online targeting Shopify Payments. Merchants say that while it’s easy to be initially accepted to the processor, your account may be canceled further down the road when Shopify gets around to reviewing your site. I’ve also seen complaints that say Shopify Payments withholds money from merchants. Keep these complaints in mind as you look into your options.

Adding Products

Creating new products is a simple process. Head over to the “Products” tab and click “Add a Product.” You’ll then be taken to a page like this:

Here you can input basic information like price, inventory totals, and images. You can also write product descriptions on this page and use tags and categories to organize items. Toward the bottom of the page, you can add shipping information, like weight, and list tariff code. You are also presented with the option to add variants.

If you choose to add product variants (size and color, etc.), you’ll be redirected to a new page where you can enter variant-specific information such as weight, inventory, and price. Notice, however, that there is no field available to enter product dimensions, which may result in less accurate shipping calculations.

Once you’ve added this information, the basic “Add a Product” page will change to reflect new variants. You will now be required to edit all weights, prices, and shipping information on variant pages instead of the main product page.

Managing Inventory

You can either manage inventory on individual product pages or in the “Inventory” tab in the admin.

Set quantities for each variant, and set low stock notifications to make sure you always have items on hand when customers want them.

Creating Promotions

Use Shopify’s “Discounts” tab to create coupons and discounts for your site. You can make these discounts specific to select categories or products, and you can set minimum purchase requirements. You can also make discounts only available to certain customer groups and set active dates for the promotion. Discounts can be fixed amounts, percentages, free shipping, and Buy X Get Y.

You can also promote your store through order confirmation emails, abandoned cart notifications, and other email marketing strategies. Use HTML design tools to modify the email templates that Shopify provides.

Editing Site Design

This app is designed for sellers who have little to no technical experience. Shopify works to make all of their customization tools accessible to beginners, including website design. You don’t have to know a lick of code to edit the look and feel of your site (although it certainly wouldn’t hurt!).

Most merchants begin the site design process by selecting a theme from Shopify’s vast marketplace. There, you can find a range of mobile responsive themes that are priced between $0-$180. It’s a good idea to start out with a free theme and move on to a more sophisticated theme once you get the hang of the editing tools.

Shopify provides a few options for editing your theme. The easiest option is Shopify’s drag and drop feature: Sections.

Using Sections, you can add and rearrange blocks of content. For example, you can add a featured products display, a map, and an image gallery on your homepage. Then, just drag those elements around until the site looks how you envisioned.

Sections is currently only available on select pages and with select themes.

Although Sections is great for those with little know-how, merchants who are looking to customize many elements of their design may find it too limiting. For those merchants, there is also a code editor available. Edit using Shopify’s Liquid templating language, HTML, CSS, and JavaScript.

Final Thoughts

If there ever was a long answer to a short question, this article is one of them!

In short: Yes, Shopify is very easy to use!

Get Started With Shopify

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A Guide To QuickBooks Online Pricing

Purchasing accounting software would be a whole lot easier if you just had a magic lamp. One rub, and voila! You’ve got the perfect software for you at the best price.

We don’t have a magic lamp for you, but if you’re wondering “how much does Quickbooks Online cost?” this post is the next best thing.

Read on for a breakdown of the three different QuickBooks Online (QBO) plans. We’ll discuss how to know which plan is right for you and what additional costs to expect so you can know exactly what you’re getting into before deciding to purchase QuickBooks Online.

Read on for more details about QB Online pricing!

QuickBooks Online Pricing

How much is QuickBooks Online? It’s a more complicated question than you might think. QBO offers three subscription plans, so there is no one QuickBooks Online price. Each tier gives you access to more features and users. Payments are made monthly, and no annual contracts are required.

QuickBooks is almost always offering a discount on their website, so be sure to check for any promotions before buying.

Note: Discounts are invalid if a customer uses the free 30-day trial before purchasing. Also, if you are switching over from QuickBooks Desktop to QuickBooks Online, you may be eligible for even better discounts. Contact the QuickBooks Online sales team for more details.

Simple Start Plan

Simple Start is the smallest QuickBooks Plan. The QuickBooks Online Simple Plan costs $15/mo and supports one user plus two accountants.

Here are the features that come with QuickBooks Simple Start:

  • Unlimited invoices and estimates
  • Contact management
  • Expense tracking
  • Live bank feeds
  • 27 reports
  • 200+ integrations

Essentials Plan

The QuickBooks Essentials Plan costs $35/mo and is a step up from the Simple Start plan. QuickBooks Online Essentials comes with three users plus two accountants and more features.

Here are the features you get with QuickBooks Online Essentials:

  • Unlimited invoices and estimates
  • Contact management
  • Expense tracking
  • Live bank feeds
  • 53 reports
  • 200+ integrations
  • Accounts payable
  • Time tracking

Plus Plan

QuickBooks Online’s largest plan, QuickBooks Plus, costs $50/mo. QuickBooks Online Plus (not to be confused with QuickBooks Desktop Pro Plus) offers five users plus two accountants and the most advanced features.

Here are the features that come with QuickBooks Plus:

  • Unlimited invoices
  • Unlimited estimates
  • Expense tracking
  • Live bank feeds
  • 75 reports
  • 200+ integrations
  • Accounts payable
  • Time tracking
  • Project management
  • Inventory
  • Class tracking
  • Tax support

Which QBO Version Is Right For Me?

When deciding which version of QuickBooks Online is best for your small business, it should come down to your business’s need and budget. Here’s a breakdown of how the Simple Start, Essentials, and Plus plans compare:

Simple Start Essentials Plus
Pricing $15/mo $35/mo $50/mo
Tech Support Included Included Included
Invoicing ✓ ✓ ✓
Contact Management ✓ ✓ ✓
Expense Tracking ✓ ✓ ✓
Number Of Reports 27 53 75
Time Tracking ✘ ✓ ✓
Accounts Payable ✘ ✓ ✓
Project Management ✘ ✘ ✓
Inventory ✘ ✘ ✓
Tax Support ✘ ✘ ✓

Now that you can clearly see the difference between each QuickBooks Online plan, ask yourself these questions:

  • Which features do I need to run my business?
  • How many users do I need?
  • How much can I afford to spend each month?

These questions should help you narrow down which QuickBooks Online plan is right for you.

Additional Fees

In addition to the monthly subscription price, there are a few other QuickBooks Online charges to be aware of. Intuit is not always the most forthcoming about these extra fees, which is why we want to highlight them now. You should know exactly how much QuickBooks Online is going to cost before you commit to a plan.

Additional Users

As we mentioned earlier, QuickBooks Simple Start supports one user, QuickBooks Essentials supports three users, and QuickBooks Plus supports five users.

However, if you have the QuickBooks Plus plan, you can add up to 25 users for an additional cost. Here’s how additional users will affect your overall monthly price.

  • 0-5 Users: $50/mo
  • 6-10 Users: $65/mo
  • 11-25 Users: $95/mo

There is a slight discount on additional users if you pay annually instead of monthly. Contact QuickBooks for more details.

Payroll

QuickBooks Online offers two types of payroll: do it yourself payroll and full-service payroll. The self-service payroll option requires you to run payroll and file your payroll taxes on your own. With the full-service payroll option, QuickBooks does everything for you.

QuickBooks Online payroll costs between $39 – $99/mo plus $3/per employee. Intuit often runs payroll promotions for both existing QuickBooks Online users and brand new QuickBooks users. Be sure to visit their website to find a QuickBooks payroll discount.

Tax Forms

QuickBooks Online supports W-2s and 1099-MISCs. You can order tax forms directly from Intuit. The cost begins at $17.95 and varies depending on which form you need and how many. If you purchase QuickBooks Online payroll these forms may be included, depending on the payroll plan you choose.

Checks

You can purchase checks, voucher checks, business wallet checks, and more from QuickBooks. Standard checks begin at $56.99/per 50 checks. Prices vary by check type and amount.

QBO Add-Ons & Payment Gateways

In addition to the fees above, there are a few other extra costs you should consider before purchasing QuickBooks Online:

Add-Ons

Integrations are third-party add-ons that give you additional features and capabilities. For example, common software programs like Shopify, TSheets, and MailChimp are all integrations. QuickBooks Online offers 200+ integrations to choose from.

Most integrations come with their own monthly subscription fees, so be sure to account for these extra costs when calculating how big of a dent QuickBooks Online is going to leave in your wallet.

Payment Gateways

Payment gateways allow you to accept payments from your customers. Common payment processing options include PayPal, Stripe, Square, and Authorize.Net. QuickBooks Online offers around 10 payment processors or you can use QuickBooks Payments.

You can read our review of Intuit Merchant Services (QuickBooks Payments) for more information, but the basic charges are as follows:

  • $1.00 for ACH fees
  • 2.4% + $0.30 for swiped cards
  • 3.5% + $0.3o for invoices
  • 3.5% + $0.30 for keyed in cards

Whether you use QuickBooks Payments or another payment gateway, be sure to take potential credit card fees into account when calculating how much you’ll be spending on software each month.

Final Thoughts

Now that you know exactly how much each QuickBooks Online plan costs you can make an informed business decision about which version is right for you. Make sure to factor in the hidden costs!

If you want to learn more, read our complete QuickBooks Online review or get started with a free trial. If you still aren’t convinced that QuickBooks Online is the best choice for your business, check out our Complete QuickBooks Products Comparison Guide or take a look at the Best QuickBooks Online Alternatives.

Get Started With QuickBooks Online

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7 Shopify Dropshipping Apps

Dropshipping is the sweetest gig in eCommerce, and sellers and advertisers everywhere sing its praises. They claim all you have to do is select the most profitable dropshipping products, and the dollars will roll on in. And while we are skeptical of these claims (check out our article 7 Reasons To Rethink Drop Shipping), for some merchants — particularly those who have done their research, found a dropshipping niche, and sell products in a traditional way as well — dropshipping really does work.

Just run a quick search on YouTube, and you’ll find dozens of videos from bold teenagers who have made tens of thousands of dollars running dropshipping sites. If you look closer at some of these videos, you’ll find another commonality: most of these dropshipping success stories came about on the Shopify platform.

Shopify (read our review) is one of the most popular shopping carts in the eCommerce industry, especially for US and Canadian merchants. Shopify specializes in ease of use and simple, sleek design.

As a SaaS (software as a service) platform, Shopify manages the technical aspects of operating an online store, including the hosting and site security. You’re only responsible for designing your site, adding content, and fulfilling orders. Shopify users benefit from simple daily operations and 24/7 access to a support team.

And if you choose to dropship with Shopify, your business operations will be simplified one step further. By following the dropshipping model, you essentially outsource your whole fulfillment process to your suppliers. When a customer places an order on your site, instead of picking, packing, and shipping the product yourself, you place an identical order with your supplier. The supplier will then ship the product directly to your customer. The product never reaches your hands.

If you’d like, you can go about this dropshipping process manually. For every order on your site, you head over to your chosen marketplace–often sellers use AliExpress–and place the order again.

Or, you could make the process more automatic with an app from the Shopify marketplace. Shopify dropshipping apps let you connect your store to one or more supplier marketplaces. Products will be easier for you to add to your site, and the fulfillment process will be much simpler (in some cases, you just need to click “Place Order” to fulfill).

In this article, we’ll be covering seven of the best dropshipping apps for Shopify users. We’ve rated these apps based on their popularity and overall star ranking on the Shopify marketplace. Take a look at each individual app for more information on their pricing, features, and pros and cons.

To learn more about dropshipping with Shopify, take a look at the official Shopify dropshipping guide. This series includes plenty of great insights into how to start dropshipping on Shopify.

Get Started With Shopify

 

1) Oberlo

Oberlo is one of the most popular dropshipping apps for Shopify, which is why we’re including it first. The Oberlo app approaches dropshipping in two different ways. They allow users to link their Shopify accounts to AliExpress, and they provide their own product catalog from which merchants can select and sell products.

With this app, sellers are able to quickly add products to their Shopify stores and easily place orders with suppliers.

Pricing

Oberlo prices their services based on the number of orders you want to fulfill each month. The highest-level plan will also give you access to advanced features and multiple user seats. Take a look at pricing below:

Starter Plan: Free

  • Up To 50 Orders/Month
  • Shipment Tracking
  • Order Monitoring

Basic Plan: $29.90/Month

  • Up To 500 Orders/Month
  • Shipment Tracking
  • Order Monitoring

Pro Plan: $79.90

  • Unlimited Orders
  • Multiple Users
  • Multiple Sales Channels
  • Advanced Features

Features

Oberlo includes features that allow for automation of dropshipping fulfillment. Take a look at their full feature list on Oberlo’s website or view my abbreviated list below:

  • Import Dropship Products: Find and add products from AliExpress and the Oberlo Marketplace.
  • Fulfill Orders Automatically: All you have to do is click “Order Product” and then confirm.
  • Automatic Updates: Oberlo automatically transfers inventory and price updates from your chosen marketplace (Oberlo or AliExpress) to your Shopify store.
  • Edit Product Listings: Customize product titles, descriptions, and images.
  • Order Tracking: Find out where your shipments are in the delivery process.
  • Multiple Users: Available on the Pro plan. Let multiple employees access your Oberlo account at the same time.

The Oberlo app has received significant praise for its ease of use and ability to streamline the process of uploading new products to a Shopify page. Some users have reported difficulties with getting the app to transfer orders from their store to their suppliers. However, these complaints are very much the minority.

In Short…

Oberlo + Shopify is one of the most popular combinations for dropshipping merchants. If you haven’t looked into Oberlo yet, you should do so now. Check out Oberlo’s page in the Shopify marketplace and then take a look at Oberlo’s website for more information.

2) Spocket

Spocket is a dropshipping marketplace that lets you add products from US, European, and Canadian sellers. Spocket vets these dropship wholesalers to ensure that they offer quality products and customer service. You can benefit from discounts on niche products in the Spocket marketplace and features like automated order fulfillment.

Learn more about Spocket below:

Pricing

Spocket offers a free plan for merchants who choose to include dropship 25 or fewer products. If you’d like to list more products, you’ll have to subscribe to a paid plan.

Free Forever

  • Unlimited Orders
  • 25 Products
  • Real-Time Inventory Update
  • Currency Exchange
  • Global Pricing

Pro: $29/Month

  • Unlimited Orders
  • 250 Products
  • Real-Time Inventory Update
  • Currency Exchange
  • Global Pricing
  • Premium Products
  • Branded Invoicing

Empire: $199/Month

  • Unlimited Orders
  • Unlimited Products
  • Real-Time Inventory Update
  • Currency Exchange
  • Global Pricing
  • Premium Products
  • Branded Invoicing

Features

Take a look below at a few of the features that come included with every Spocket plan or view their webpage for more detailed information:

  • Products Ship Quickly: You can expect products to ship within 5-7 day (or 2-5 days locally). This may not seem fast in relation to Amazon Prime, but compared to many dropshipping suppliers, it is speedy.
  • One-Click Fulfillment: Place orders with your suppliers with just one click.
  • Discounted Products: Spocket offers a 30%-60% discount on all products to give you a higher profit margin.
  • Branded Invoices: Customize your invoices and add your logo.
  • Inventory Updates: Make sure you only sell products suppliers have on hand.

Merchants are big fans of those branded invoices; your customers will receive a branded insert in their shipments with your store’s logo. Merchants also like that Spocket is easy to use and features many desirable products. Some merchants, however, are discouraged by the amount of “Premium Products,” which you must pay to access. Spocket can also be difficult to contact at times, especially in their role as a supplier.

In Short…

If you’re looking to find good products quickly, look no further. Spocket has done much of the grunt work on your behalf. Sign up for a free plan to take a look at what they have to offer. Visit Spocket’s page in the Shopify marketplace or view Spocket’s website to learn more.

3) Spreadr

Spreadr is different from the above apps because, in addition to providing a connection to a marketplace, Spreadr allows merchants to bring in affiliate income.

Use Spreadr to import products from Amazon to your Shopify store, and either dropship those products or market them in exchange for a commission.

The best part of Spreadr’s affiliate program is that you don’t just get a commission on the products you market. You will also receive commision on all products visitors click on or purchase when they come through your site.

You should know, however, that you cannot use Spreadr to fill an entire online store. To qualify for this app, you must first fill your site with original content, whether that be products, posts, or reviews.

Pricing

Spreadr offers their application at one flat rate: $5.00/Month.

Try out the app for free with a 7-day Free Trial.

Features

Because Spreadr’s services are available at one rate, all merchants can expect to access the same features, no matter what. Take a look at Spreadr’s site for more info, or view my list below:

  • One-Click Upload: To upload a new product, just copy-paste the Amazon product URL and click “Add.”
  • Customize Product Descriptions: Make changes to product descriptions, optimize for SEO, and customize product titles.
  • Commissions: Make up to a 10% commission on all purchases (including purchases customers make on products you don’t list).
  • Use Amazon For Dropshipping: Instead of collecting commision, you can choose to use Amazon as a dropshipping source. Or, you can collect orders and fulfill them yourself.
  • Seamless Look: Amazon products appear on your site just like your own products. The only difference is that instead of an “Add to Cart” button there will be a “View on Amazon” button.
  • Locally Stored Product Information: Store product images and information on your Shopify website in order to resize images and display information faster.
  • Enable Auto-Sync: Automatically update price and inventory levels to match Amazon.
  • Bulk Import: Import thousands of Amazon products in minutes.

Spreadr users love that the affiliate program is quick and easy to implement. While some merchants have a bit of trouble setting up their site, the vast majority are able to get things working very quickly.

In Short…

Spreadr is a great way to start Amazon dropshipping on your Shopify store or to just make a buck from commissions. Try out a free 7-day trial by signing up on their page in the Shopify marketplace or read more on the Spreadr website.

4) AliExpress Dropshipping

This app from Appfreaker does exactly what you might anticipate. AliExpress Dropshipping for Shopify lets merchants easily import items from AliExpress and order those items through a semi-automated process.

The app also includes a Chrome extension that allows you to import products and edit product information as you browse.

Keep reading for more information on dropshipping with AliExpress, including pricing and features.

Pricing

AliExpress Dropshipping is available through a subscription plan, but you can try it out for free with a 7-day trial.

Take a look below at a breakdown of pricing for the application. Pricing is based on the number of items you list on your site, and each step up in pricing gives you access to more Shopify dropshipping suppliers:

Basic Plan: $5/Month

  • 5,000 Items
  • Unlimited Orders
  • Products Imported From AliExpress

Standard Plan: $10/Month

  • 10,000 Items
  • Unlimited Orders
  • Products Imported From AliExpress PLUS
    • Alibaba
    • DHgate
    • Banggood
    • Tmart
    • LightInTheBox
    • MiniInTheBox
    • Sammy Dress
    • GearBest

Pro Plan: $20/Month

  • 20,000 Items
  • Unlimited Orders
  • Products Imported From All Of The Above

Features

View all features on Appfreaker’s website or view a shorter list below:

  • Search Products: Search and import products within the application. Begin selling those products quickly.
  • Fulfill Orders: Take advantage of AliExpress Dropshipping’s semi-automated process. You just need to click “Order Product” and then enter payment information. Your customers’ shipping info will be imported for you.
  • Automatic Daily Updates: Update your products pricing and inventory levels as the information changes on AliExpress.
  • Chrome Extension: Take advantage of the single click import.
  • Edit Product Info: Edit product descriptions and images to better match your brand.
  • Pricing Rules: Set rules to update pricing in bulk as you import products.

Users comment frequently on how they’ve received good support from the platform. They often name specific representatives, which makes me believe they were encouraged to leave a review by the company. Nevertheless, these reviews seem to be genuine. Negative reviews include complaints that the user interface is outdated and that suppliers are slow to fulfill orders. Some customers also cite trouble with getting the app to autosync pricing information.

In Short…

AliExpress Dropshipping is not a perfect application, but it is a good one for those who want an easier way to import and sell AliExpress items. Take a look at the Shopify Marketplace for more information and to sign up for that free 7-day trial, or view their website.

5) Importify

Importify allows you to connect your Shopify site with the most popular marketplaces. These marketplaces include Amazon, Aliexpress, Etsy, Walmart, and DHgate.

You can use a Chrome extension to import products, and you’ll be able to customize product info like images, variants, and descriptions.

If you subscribe to Importify’s Gold Plan (see pricing info below), you’ll get access to semi-automatic fulfillment for Amazon, AliExpress, and DHgate.

Pricing

Importify is available on a subscription model. You can try out the software for free with a 1-day free trial. (A single day is the shortest trial period I have ever seen, and I can’t imagine you’ll get a good feel for the software in that time, but at least it’s something?)

Take a look at pricing information below. Note that the higher up you move in the pricing tiers, the more features you’ll be able to access.

Basic: $14.95/Month

  • Import Products From Less Popular Marketplaces
    • (Take A Look At Importify’s Supported Websites)
  • Shopify To Shopify Importer
  • Product Customization
  • Pricing Automation
  • Free Chrome Extension
  • 24/7 Customer Service

Premium: $27.95/Month

  • All Of The Above PLUS
  • Products Import From AliExpress & Amazon

Gold: $37.95/Month

  • All Of The Above PLUS
  • Semi-Automatic Order Fulfillment From Aliexpress, Amazon, DHgate, DropshipperUS

Features

As always, you can view a full list of features on Importify’s website. Take a look at my favorite features below:

  • Product Customization: Make products your own by editing product info like pictures, variants, product titles, and descriptions.
  • Price Automation: Set smart pricing rules so that your products are automatically priced at import.
  • Chrome Extension: Filter marketplaces to find the best products with fast delivery from trusted sellers.
  • Order Fulfillment: Available on the Gold Plan. Take advantage of semi-automatic order fulfillment.

Customers appreciate Importify’s responsive customer support. They also love that Importify gives you the ability to take your pick of multiple suppliers and marketplaces — particularly useful if you have fairly niche products that may be hard to find in one place. The biggest downside to the software is that in order to access AliExpress and Amazon, you’ll have to subscribe to a Premium or Gold Plan. What’s more, semi-automation is only available on the Gold Plan. This could make Importify one of the more expensive options, depending on your business’s needs.

In Short…

I have some concerns with Importify, mostly that you have to pay more to access AliExpress and Amazon, and only the highest level plan offers semi-automatic fulfillment. You can find these features available at a much lower cost with many of the applications I’ve already included in this list.

On the other hand, Importify allows merchants to list products from multiple marketplaces, which is a feature that’s a bit harder to find with other applications. So, if you are an eCommerce vendor who wants to include products from many different marketplaces, Importify may be the way to go. Visit the Shopify marketplace and Importify’s website for details.

6) Advanced Shipping Manager

Advanced Shipping Manager does just what its name implies. With this app, you’ll have advanced control over your dropshipping process.

Advanced Shipping Manager specializes in two areas: suppliers and shipping. Like other apps, Advanced Shipping Manager connects your Shopify account with many supplier and wholesalers. In addition, Advanced Shipping Manager gives you extensive control over shipping methods and markups.

Keep reading to learn how you can take control of the shipping aspect of your dropshipping business.

Pricing

Advanced Shipping Manager is available at one flat rate: $85/month.

Sound like a lot? I thought so too, but Advanced Shipping Manager guarantees that you will see a return on your investment within your first month on the software, or they’ll refund your first month’s subscription.

Features

Advanced Shipping Manager has quite a few features built into their software. I recommend you head over to their website for the full information. I have included a summary below:

  • Origin Zip Code For Items: Create specific shipping rules based on origin zip code, courier, and markups. You can also offer free shipping.
  • Dimensions: Set dimensions for your items to better calculate shipping rates.
  • Ship Individual Items Alone: Mark fragile items as “Ship Alone.” Set shipping costs appropriately.
  • Multi-Box Items: Set weights and dimensions for large, multi-piece products that ship in multiple boxes (like a sectional sofa).
  • Shipping Tables & Real-Time Shipping Rates: Calculate rates any way you’d like.
  • Dropshipping Markups: Set markups for products that are dropshipped.

Advanced Shipping Manager does its job well. Sellers report that the app gives them excellent control over shipping, and software is easy to set up and use. The only potential disadvantage is that the Advanced Shipping Manager’s flat rate is significantly higher than you’ll find elsewhere. (You should note, however, that that is my own personal concern. I have not seen any users complaining about price.)

In Short…

If you aren’t scared off by the $85 price tag, and you’re looking for a way to better manage your shipping, give Advanced Shipping Manager a shot. There’s a lot you can do with the application, and it just might solve your shipping woes. Learn more by going to the Shopify Marketplace and/or visiting Advanced Shipping Manager’s website.

7) Modalyst

Modalyst is a Shopify dropship integration that lets you upload products from three different marketplaces onto your Shopify site. You’ll have access to the Modalyst marketplace (which is the main purpose of the app), and you’ll be able to use a Chrome extension to upload products from Shein and Wish.com.

When you upload a product, you’ll instantly add inventory information, images, product descriptions, and pricing to your store.

Read on to learn if this app is a good integration for your store.

Pricing

Basic Plan: Free Forever

  • 25 Product Limit
  • Unlimited Orders
  • 5% Transaction Fee

Pro Plan: $45/Month

  • Unlimited Products
  • Unlimited Orders
  • Access To Shein.com, Wish.com, Modalyst Marketplace
  • 2% Transaction Fee

Premium Plan: $150/Month

  • Unlimited Products
  • Unlimited Orders
  • Access To Shein.com, Wish.com, Modalyst Marketplace
  • 1% Transaction Fee

Features

See Modalyst’s website for a full list of features. Read my own summary below:

  • Shein.com Integration: Get free standard shipping to the US on orders over $49. Learn more about the Shein.com integration.
  • Wish.com Integrations: Order forms are automatically filled out with customer info. Learn more about the Wish.com integration.
  • One-Click Add: Add products to your site quickly and easily.
  • Real-Time Product Updates: When your products are updated in your supplier’s website, they’ll be updated on your site too.
  • Customize Products: Edit product descriptions, pricing, variants, and images.
  • Pricing Rules: Set rules to price items as you add them.

Modalyst users appreciate that the app is easy to use, and they report having good experiences with customer support. The main complaint I’ve seen is that some customers have experienced inconsistencies with Wish.com, stating that there are occasional discrepancies between Wish.com’s price listings and what you actually pay.

In Short…

Before you make a paid commitment to Modalyst, I recommend you sign up for the free trial. That way, you can browse through Modalyst’s marketplace to get a better understanding of the selling potential for your site. Sign up for a free plan in Shopify’s app marketplace, or view the Modalyst website for detailed information.

Final Thoughts

When it comes to Shopify dropshipping, you have quite a few options to choose from, and each dropshipping app claims that it will help you get rich more quickly and easily than the next.

As you research Shopify dropshipping apps, take every developer’s claim with a grain of salt. Read customer reviews on each application, and sign up for any available free trial.

We recommend that you start your research with the apps we’ve included in this list. They have all been thoroughly tested by the Shopify community, and have emerged with high praise. Test one or two of these Shopify dropshipping apps, and see what a good extension can do for your ecommerce website.

Get Started With Shopify

The post 7 Shopify Dropshipping Apps appeared first on Merchant Maverick.

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The Complete Guide To QuickBooks Desktop Pricing

A Quick Guide To QuickBooks Pro Pricing

The Price Is Right is more than just a funny game show; it’s a real principle that we judge nearly all of our purchases by. If the price is right, then it’s a good investment — if you don’t get enough bang for your buck, you’re likely to walk away and find something else.

If you’re considering purchasing QuickBooks, you’re probably wondering this same thing: how much is this going to cost me? And is that cost worth it?

With three distinct QuickBooks Desktop options, the pricing structure of QuickBooks Desktop can be confusing, to say the least. What’s more, Intuit makes it incredibly difficult to track down prices for all of the additional charges you may face. That’s why we’ve created this post. By the end, you’ll know how much QuickBooks Pro, Premier, and Enterprise cost and be aware of any additional fees you might encounter.

Read on to learn more.

QuickBooks Desktop Products

There are three different QuickBooks Desktop products: QuickBooks Pro, QuickBooks Premier, and QuickBooks Enterprise. These locally-installed desktop accounting programs are similar, with the same UI organization and design. What sets these three programs apart is their features, pricing, and target business type and size.

  • QuickBooks Pro: Ideal for small businesses with 1-3 users.
  • QuickBooks Premier: Ideal for small to medium businesses with 1-5 users.
  • QuickBooks Enterprise: Ideal for large businesses with 1-30 users.

In the next few sections, we’ll cover the pricing structures of QuickBooks Pro, Premier, and Enterprise in more detail. We’ll also discuss the features included with each product and give you some guidance on how to choose the right QuickBooks Desktop edition for your business.

QuickBooks Pro Pricing

You have two options when it comes to buying QuickBooks Desktop Pro (sometimes referred to as QuickBooks Desktop or QuickBooks Desktop Pro). You can either purchase a single QuickBooks Pro license or you can purchase an annual QuickBooks Pro subscription (called QuickBooks Pro Plus or QuickBooks Desktop Pro Plus). There are a few differences between the license and the subscription, which we will cover in more detail, but the main difference is the price.

QuickBooks Pro

A QuickBooks Pro license costs $299.95 on Intuit’s website. While you can purchase a QuickBooks Pro license elsewhere, Intuit often runs promotions where this cost is discounted.

A QuickBooks Pro license is good for three years, after which Intuit drops support for the product. You can still use the software after the three years are up, but the Intuit team won’t be able to help you if you have any questions or run into any issues. This license supports a single user and is locally-installed. You can install the product on up to three computers; however, this creates three separate company files, so your company file data will not be synced from computer to computer.

Here are some features that come with QuickBooks Pro:

  • Invoices and estimates
  • Contact management
  • Expense tracking
  • Journal entries
  • Chart of accounts
  • Accounts payable
  • Inventory
  • Project management
  • Time tracking
  • Reports
  • Budgeting
  • Tax support

For more features, read our complete QuickBooks Desktop Pro review.

QuickBooks Pro Plus

QuickBooks Pro Plus costs $299.95 each year. Instead of paying a one-time flat fee of $299.95, you’ll be paying for an annual subscription. The annual subscription comes with all of the same features as QuickBooks Pro, but you also receive:

  • Annual upgrades
  • Free phone support
  • Free automatic data backups

QuickBooks Pro Plus is also often discounted on the Intuit website.

QuickBooks Pro vs QuickBooks Pro Plus

When choosing between QuickBooks Pro and QuickBooks Pro Plus, it really comes down to your business’s needs and budget. As we mentioned earlier, each version comes with the same exact features, so the main difference is the price:

QuickBooks Pro QuickBooks Pro Plus
Pricing $299.95 $299.95/yr
Annual Upgrades $299.95 Included
Phone Support $89.95/3 mo Included
Data Backups $9.95/mo Included

If you plan to use a QuickBooks Pro license for three years before switching and don’t mind paying extra for phone support, QuickBooks Pro price is a more economical choice. However, if you want annual upgrades and anticipate needing a lot of customer support, QuickBooks Pro Plus might pay off in the end.

To determine which version is right for you, consider these questions:

  • Do I want annual upgrades or can I use the same edition for three years?
  • Do I have the budget to support an annual subscription?
  • Do I need phone support?
  • Do I want automatic data backups?

Additional QuickBooks Pro Fees

When considering purchasing QuickBooks, there are several additional fees to be aware of. Intuit isn’t always very forthcoming with these fees and their prices, which is why we wanted to share them.

QuickBooks Payroll

QuickBooks offers three payroll plans: Basic, Enhance, and Full-Service. QuickBooks payroll pricing ranges from $29/mo – $109/mo depending on your businesses needs. Each plan also charges $2/ per employee. Learn more about what each QuickBooks payroll plan offers.

Note: QuickBooks is often running payroll promos, so be sure to take advantage of any discounts offered.

Upgrades

QuickBooks Pro users can purchase an upgrade for $299.95. Annual upgrades are included with the QuickBooks Pro Plus plan.

Additional Users

Additional users cost $250/per user. There is a maximum of three users total for QuickBooks Pro and QuickBooks Pro Plus.

Tech Support

When it comes to customer service, most representatives all give you a different quote on how much support costs. There is only one fee that is consistent across the board: tech support is $89.95/3 mo.

QuickBooks Pro Plus comes with built-in tech support. Some QuickBooks Pro issues are also covered for free, like error codes and installation support.

Live Bank Feeds

Some banks charge a fee for connecting directly with QuickBooks via live bank feeds. This fee can run anywhere from $10-$15/mo depending on your banking institution.

Automatic Data Backups

Backing up a single PC costs $99.95/yr or $9.95/mo; backing up a company file costs $49.95/yr or $4.95/mo. Automatic data backups are included with the QuickBooks Pro Plus plan.

Hosting

If your company is in need of mobility and cloud capabilities, you can purchase online hosting at an additional cost. QuickBooks partners with Right Networks to provide hosting. Hosting costs an additional $450/yr per user.

Tax Forms

QuickBooks Pro supports W-2s, 1099s, W-3s, and 1096s. You can order tax forms directly from Intuit. The cost begins at $17.95 and varies depending on which form you need and how many. Tax forms are included with the Enhanced and Full-Service payroll plans.

Checks

You can purchase checks, voucher checks, business wallet checks, and more from QuickBooks. Standard checks begin at $56.99/per 50 checks. Prices vary by check type and amount.

Now you have a clear idea of exactly how much QuickBooks Pro costs. If you’re already sold on QuickBooks Pro, read our complete QuickBooks Pro review or go ahead and get started with the software. If you’d like to learn about the other QuickBooks Desktop pricing options, read on.

Read Our QuickBooks Pro Review

Get Started With QuickBooks Pro

QuickBooks Premier Pricing

QuickBooks Premier’s pricing structure is the exact same as QuickBooks Pro’s. There are two options when it comes to purchasing QuickBooks Desktop Premier. You can either purchase a QuickBooks Premier license (sometimes referred QuickBooks Desktop Premier), or you can purchase an annual QuickBooks Premier subscription (called QuickBooks Premier Plus or QuickBooks Desktop Premier Plus). There are a few differences between the license and the subscription, which we will cover in more detail, but the main difference is the price.

QuickBooks Premier

A QuickBooks Pro license costs $499.95 on Intuit’s website. While you can purchase a QuickBooks Premier license elsewhere, Intuit is often running promotions where this cost is discounted.

If you purchase a QuickBooks Premier license, the license will last you three years, after which Intuit drops support for the product. (You can still use the software for more than three years, but the Intuit team won’t be able to help you if you have any questions or run into any issues). This license supports a single user and, like QuickBooks Pro, is locally-installed onto a computer. Again, like you can with QuickBooks Pro, you can install the product on up to three computers, though you’ll run into the same problem with information syncing from one computer to another.

Here are some features that come with QuickBooks Premier:

  • Invoices and estimates
  • Contact management
  • Expense tracking
  • Journal entries
  • Chart of accounts
  • Accounts payable
  • Inventory
  • Project management
  • Time tracking
  • Reports
  • Budgeting
  • Tax support
  • Sales orders

For a full list of features, read our complete QuickBooks Premier review.

QuickBooks Premier Plus

QuickBooks Premier Plus costs $499.95 each year. Instead of paying a flat fee of $499.95, you’d be paying for an annual subscription. The annual subscription comes with all of the same features as QuickBooks Premier, but you also receive:

  • Annual upgrades
  • Free phone support
  • Free automatic data backups

QuickBooks Premier Plus is often discounted on the Intuit website.

QuickBooks Premier vs QuickBooks Premier Plus

Since both QuickBooks Premier and QuickBooks Premier Plus offer the same software features, which version is right for you will depend entirely on your business’s budget and needs. These are the main pricing differences between the two options:

QuickBooks Premier QuickBooks Premier Plus
Pricing $499.95 $499.95/yr
Annual Upgrades $499.95 Included
Phone Support $89.95/3 mo Included
Data Backups $9.95/mo Included

If you will use a QuickBooks Premier license for three years before switching and don’t mind paying extra for phone support, QuickBooks Premier could save you a big chunk of money. However, if you want annual upgrades and anticipate needing a lot of customer support, QuickBooks Premier Plus might be worth it in the long run.

To determine which version is right for you, consider these questions:

  • Do I want annual upgrades or will I use the same software for three years?
  • Do I have the budget to support an annual subscription?
  • Do I need phone support?
  • Do I want automatic data backups?

QuickBooks Premier Industry Editions

One of the biggest difference between QuickBooks Pro and QuickBooks Premier is that Quickbooks Premier offers six industry-specific version of the software in addition to the standard version. These industry editions add customized features and reports to better fit your businesses needs.

You can choose the Standard Edition of QuickBooks Premier or one of these six editions at no additional cost:

  • Contractor
  • Manufacturing & Wholesale
  • Nonprofit
  • Retail
  • Professional Services
  • Accountant

Visit QuickBooks Premier’s webpage to learn everything these versions are capable of.

Additional QuickBooks Premier Fees

QuickBooks Premier has almost all of the same potential additional fees as QuickBooks Pro, with a few minor variations in cost. Be sure to take these into consideration when determining how big of a dent QuickBooks Premier is going to leave in your wallet.

QuickBooks Payroll

QuickBooks offers three payroll plans: Basic, Enhance, and Full-Service. These plans range from $29/mo – $109/mo plus $2/ per employee. Learn more about what each QuickBooks payroll plan offers.

Note: QuickBooks is often running payroll promos, so be sure to take advantage of these discounts.

Upgrades

For Premier, the QuickBooks upgrade price is $499.95. Annual upgrades are included with the QuickBooks Premier Plus plan.

Additional  Users

Additional users cost $450/per user. There is a maximum of five total users for QuickBooks Premier and QuickBooks Premier Plus.

Tech Support

Like QuickBooks Pro, QuickBooks Premier tech support costs $89.95/3 mo. QuickBooks Pro Plus comes with built-in tech support. Some QuickBooks Premier issues are also covered for free, like error codes and installation support.

Live Bank Feeds

Some banks charge a fee for connecting directly with QuickBooks via live bank feeds. This fee can cost anywhere from $10-$15/mo depending on your banking institution.

Automatic Data Backups

Backing up a single PC costs $99.95/yr or $9.95/mo; backing up a company file costs $49.95/yr or $4.95/mo. Automatic data backups are included with the QuickBooks Premier Plus plan.

Hosting

If your company is in need of mobility and cloud capabilities, you can purchase online hosting at an additional cost. QuickBooks partners with Right Networks to provide hosting. Hosting costs an additional $450/yr per user.

Tax Forms

QuickBooks Premier supports W-2s, 1099s, W-3s, and 1096s. You can order tax forms directly from Intuit. The cost begins at $17.95 and varies depending on which form you need and how many. Tax forms are included with the Enhanced and Full-Service payroll plans.

Checks

You can purchase checks, voucher checks, business wallet checks, and more from QuickBooks. Standard checks begin at $56.99/per 50 checks. Prices vary by check type and amount.

Now that you know exactly how much QuickBooks Premier costs, you can make an informed decision about whether or not it’s right for you. If so, get started using the software right away, or read our complete QuickBooks Premier review for more details.

Read Our QuickBooks Premier Review

Get Started With QuickBooks Premier

QuickBooks Enterprise Pricing

Unlike QuickBooks Pro and Premier, QuickBooks Enterprise is only available through a subscription. For Enterprise, there are three QuickBooks price levels: Silver, Gold, and Platinum.

Each plan varies significantly in terms of feature availability and pricing.

Silver

QuickBooks Enterprise Silver starts at $1,100/yr. This number can vary significantly business by business.

The price ranges depending on how many users your business needs. You can calculate how much your QuickBooks Enterprise software will cost on the Intuit website by inputting in the number of users you need. (To give you an idea of how much this price fluctuates, one user on the Silver plan would cost $1,100/yr, while 30 users would cost upwards of $7,000/yr). Luckily, Intuit is often running promotions and discounts on the Intuit website.

Here are some of the features QuickBooks Enterprise Silver includes:

  • Invoices and estimates
  • Contact management
  • Expense tracking
  • Journal entries
  • Chart of accounts
  • Accounts payable
  • Inventory
  • Project management
  • Time tracking
  • Reports
  • Budgeting
  • Tax support
  • Sales orders
  • Advanced reporting
  • Lead management
  • Loan manager
  • Business plan tool

These features are available in every QuickBooks Enterprise subscription. Read our complete QuickBooks Enterprise review for more details.

Gold

QuickBooks Enterprise Gold starts at $1,100/yr. The price ranges significantly depending on how many users you need.

In addition to the basic QuickBooks Enterprise features, QuickBooks Enterprise Gold also includes payroll services.

Platinum

QuickBooks Enterprise Platinum starts at $1,760/yr.  Again, the price varies depending on how many users your business needs.

In addition to the features offered by the Silver and Gold plans, QuickBooks Enterprise Platinum adds advanced inventory and advanced pricing capabilities.

Note: With the purchase of any QuickBooks Enterprise plan, you receive Intuit Field Management access for a single user.

Silver vs Gold vs Platinum

If we’re talking about jewelry the answer is obviously platinum, but when it comes to accounting software the best QuickBooks Enterprise version is going to depend entirely on your business’s needs and budget. Here’s a breakdown of how each QuickBooks Enterprise plan compares:

Silver Gold Platinum
Pricing $1,100+/yr $1,430+/yr $1,760+/yr
Annual Upgrades Included Included Included
Phone Support Included Included Included
Data Backups Included Included Included
Basic Features ✓ ✓ ✓
Payroll $29-$109/mo Included Included
Advanced Inventory ✘ ✘ ✓
Advanced Pricing ✘ ✘ ✓

If you need payroll, advanced inventory, and advanced pricing, then Platinum is the clear winner. If you need more users than you can get with QuickBooks Premier, but don’t need payroll or the advanced features, then maybe Silver is a better option.

To determine which version of QuickBooks Enterprise is best for your business, ask yourself these questions:

  • Do I have the budget for QuickBooks Enterprise?
  • Do I need payroll included or will I save money by paying for a payroll add-on each month?
  • Do I need advanced inventory or advanced pricing?

Most importantly, ask yourself if the benefits of Enterprise outweigh the steep costs. If Quickbooks Premier can do almost everything you need it to, it might be worth the slight downgrade in terms of features.

QuickBooks Enterprise Industry Editions

Once you’ve decided if Silver, Gold, or Platinum is right for your business, there’s one more question to ask yourself: should I use the standard version of QuickBooks Enterprise or one of the six industry-specific versions?

Like QuickBooks Premier, QuickBooks Enterprise offers six industry-specific editions of the software:

  • Contractor
  • Manufacturing & Wholesale
  • Nonprofit
  • Retail
  • Professional Services
  • Accountant

Each of these versions gives you access to specialized features and reports at no additional cost. Read our Quick Guide To The 6 Industry-Specific Editions of QuickBooks Enterprise for more details.

Additional QuickBooks Enterprise Fees

QuickBooks Enterprise has significantly fewer additional fees than QuickBooks Pro and Premier as many features are included with your annual subscription. For example, all QuickBooks Enterprise plans include annual upgrades and automatic data backups, and the two larger plans have built-in payroll. However, there are a few other fees to be aware of.

Payroll

QuickBooks Enterprise Gold and Platinum include payroll at no additional cost. If you want Quickbooks Enterprise Silver, you will have to pay an additional fee each month. QuickBooks offers three payroll plans: Basic, Enhance, and Full-Service. These plans range from $29/mo – $109/mo plus $2/ per employee. Learn more about what each QuickBooks payroll plan offers.

Note: QuickBooks is often running payroll promos, so be sure to take advantage of these discounts.

Hosting

If your company is in need of mobility and cloud capabilities, you can purchase online hosting at an additional cost. QuickBooks partners with Right Networks to provide hosting. For Enterprise, the QuickBooks hosting price is around $50/mo per user. For an exact quote, contact QuickBooks Enterprise’s support team directly.

Intuit Field Service Management

With a QuickBooks Enterprise subscription, you automatically get Intuit Field Service management access for one user. Intuit does not disclose the cost of additional users so contact Intuit’s Field Service Management team directly for a quote.

Tax Forms

QuickBooks Enterprise supports W-2s, 1099s, W-3s, and 1096s. You can order tax forms directly from Intuit. The cost begins at $17.95 and varies depending on which form you need and how many. Tax forms are included with the Enhanced and Full-Service payroll plans.

Checks

You can purchase checks, voucher checks, business wallet checks, and more from QuickBooks. Standard checks begin at $56.99/per 50 checks. Prices vary by check type and amount.

If QuickBooks Enterprise’s pricing didn’t scare you off, take the software for a spin with a free trial or read our complete QuickBooks Enterprise review for more information.

Read Our QuickBooks Enterprise Review

Get Started With QuickBooks Enterprise

Other QuickBooks Desktop Costs To Consider

So we’ve already covered how much QuickBooks Pro, Premier, and Enterprise cost and all of the additional fees to expect with each. But there are a few other costs you’ll want to consider.

Add-Ons

Integrations are third-party add-ons that give you additional features and capabilities. For example, software like Shopify, TSheets, and MailChimp are all integrations. QuickBooks Pro offers 170+ integrations to choose from; QuickBooks Premier has 160+ integrations and QuickBooks Enterprise offers 160+ integrations.

Most integrations come with their own monthly subscription fees, so be sure to account for these extra costs when calculating how much QuickBooks is going to set you back.

Payment Gateways

Payment gateways allow you to accept payments from your customers. Common payment processing options include PayPal, Stripe, Square, and Authorize.Net. QuickBooks Pro offers 14 payment processing integrations or you can use QuickBooks Payments. QuickBooks Premier and Enterprise offer significantly fewer payment gateways, so you’re basically looking at QuickBooks Payments.

QuickBooks Payments charges:

  • $1.00 for ACH fees
  • 2.4% + $0.30 for swiped cards
  • 3.5% + $0.3o for invoices
  • 3.5% + $0.30 for keyed in cards

Whether you use QuickBooks Payments or another payment gateway, be sure to take the credit card fees into account.

Where Can You Buy A QuickBooks Desktop License?

There are several places you can go to buy a QuickBooks Desktop license. You can purchase a license through Intuit using the QuickBooks Pro, QuickBooks Premier, or QuickBooks Enterprise websites. You will almost always find that QuickBooks is running a discount or promotion online.

Another option is to buy a QuickBooks Desktop license from a QuickBooks reseller, like Staples or OfficeMax. Retailers like Best Buy, Costco, and even Walmart often sell QuickBooks, and Amazon sells the software as well.

The QuickBooks software prices vary from reseller to reseller. Sometimes these places offer a more significant discount than Intuit (especially around Black Friday). Other times, they may be offering a far more expensive deal.

Be sure to explore all of your options before buying to make sure you are getting the best QuickBooks price.

Should You Buy An Older Version Of QuickBooks?

One question people often ask is should I buy an older version of QuickBooks?

The answer (like with so many things) is that it depends.

Generally, QuickBooks Pro, Premier, and Enterprise don’t change significantly year by year. The software usually has a few minor updates, maybe some streamlined features, or new additions each annual upgrade. This is why so many QuickBooks users utilize the same version of QuickBooks Desktop for multiple years, and why it may also be okay to buy an older version.

For example, say you want to buy QuickBooks Pro but don’t need any of the new 2018 updates. You may be able to save some money by buying QuickBooks 2017 from a reseller like Amazon or Best Buy. You can search all of the resellers previously mentioned for the best price on QuickBooks Pro 2017. However, note that the support for this version of QuickBooks will expire faster than if you were to purchase QuickBooks 2018.

There are some instances where I don’t recommend buying an older version of QuickBooks, however. For example, the price for QuickBooks Pro 2014 may be enticing, but you’d essentially be signing up for outdated features and no support. Sure, you could theoretically use the software just fine, but your software would not be supported by the QuickBooks team at all.

That means that whenever you have a question or an issue, you’re completely on your own. QuickBooks customer care won’t help. If you want to purchase a significantly older version of QuickBooks, I recommend seriously weighing the pros and cons first and deciding whether lack of support is really worth the few bucks you’d save with a smaller QuickBooks purchase price.

How To Upgrade Your Current Version of QuickBooks

You can upgrade (or downgrade) your software at any time. You can switch from QuickBooks Pro Plus to QuickBooks Premier Plus, or go from QuickBooks Premier to QuickBooks Pro — whatever your heart desires (and your business requires).

I do have a couple of tips for upgrading so you can get the best QuickBooks price.

  1. If you are planning on upgrading an annual subscription, wait until the end of your annual subscription or switch within 60-days of your annual renewal (QuickBooks has a 60-day satisfaction guarantee where you can receive a refund for your software). This way you aren’t paying twice.
  2. If you are planning on upgrading a QuickBooks license, see if you can wait it out until the latest version of QuickBooks is released. Annual QuickBooks Desktop upgrades are generally released each September. This way, you get the most up-to-date features and can use your software for longer.

Final Thoughts

I know that was a lot of information, but hopefully, this helps clear things up! Now you know everything you could possibly need to know about QuickBooks pricing.

You learned how much QuickBooks Pro, QuickBooks Premier, and QuickBooks Enterprise cost; the differences between QuickBooks Pro and Pro Plus, QuickBooks Premier and Premier Plus, and QuickBooks Silver, Gold and Platinum;  all of the additional costs to expect; and even where to find the best QuickBooks price.

If you’re still not sure which version of QuickBooks Desktop is right for you, take a look at our Complete QuickBooks Product Comparison Guide where we cover the differences between each software and how to pick which one is best for your business. There’s also a side-by-side QuickBooks features and QuickBooks price software comparison chart.

If you want to learn more, check out our complete QuickBooks Pro review, QuickBooks Premier review, or QuickBooks Enterprise review. In each of these reviews, we rate features, customer support, customer reviews, security, and more. We also give links to free trials of each software. Take a look or get started right away with your favorite version of QuickBooks Desktop.

Get Started With QuickBooks Pro

Get Started With QuickBooks Premier

Get Started With QuickBooks Enterprise

The post The Complete Guide To QuickBooks Desktop Pricing appeared first on Merchant Maverick.

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