Should I buy or rent my shopping cart?
There are two types of shopping carts. One type you pay a monthly fee to a
company who host the shopping cart for you. These are called rented, hosted, or
managed shopping carts. The other type is a shopping cart you buy (or some are
free) and install it on a web server you have organised yourself. Some
shopping carts have an option to buy or rent. This article compares the two
types and helps you choose.
Rented shopping carts
These carts have a monthly fee and sometimes additional fees such as a
percentage of each sale. There are normally a few price points depending on the
number of products you have, number of visitors you are expecting or the
features available.
Rented carts:
- are quick to setup
- require little to no technical skill
- include web hosting
- look after details such as server backups, etc.
They also:
- often have high monthly fees
- are often hard to customise if you have a specific need
Downloaded shopping carts
You can also download a shopping cart and install it on a web server. It's easy
and fairly cheap to rent some web space, but will normally require at least some very
basic technical knowledge to install it. Many shopping cart providers will
install it for you for a small fee. Prices to buy a cart vary but most are under $1,000, this is a once-only cost. There are some free carts, although these may not be the
best choice for you. Many shopping carts allow an almost infinite amount of
customisation, but this usually requires a programmer which can get expensive if you want complex customisations.
Downloaded shopping carts are:
- usually cheaper in the long term
- more customisable
- offer greater flexibility
They also:
- can have higher upfront costs
- require some basic technical knowledge to get started
- have monthly web hosting costs
What should I choose?
As always, there's no easy answer. If you are working with a web design company,
they will usually choose a downloaded shopping cart. This is because downloaded
carts are usually more flexible. If you have some basic technical knowledge, or
can hire someone who does, a downloaded shopping cart will probably work out
cheaper. If you get stuck or mess things up, all shopping carts have people
available who can help you out - at a cost of course.
Busy people who want to do it all themselves usually choose a rented cart. They
tend to be less hassle in the short term and can get up and running very
quickly. The ongoing fees can add up quickly.